Alexa Policano

SYRACUSE UNIVERSITY SCHOOL OF DESIGN

Alexa Policano is a senior pursuing a BFA in Communications Design and a minor in English and Textual Studies. Before she knew how to read, she would flip through picture books and pretend to read the stories to her favorite stuffed animal. She did eventually learn to read, and has since followed her passion for visual and written storytelling which introduced her to graphic and communications design. Her design passion lies in branding, publication, and copywriting. Alexa is a night-owl with a secret love for pulling all-nighters in the studio with her friends that end in early morning coffee runs. She gets her best ideas in the shower. She is a passionate car-concert performer. When she isn’t designing, Alexa loves to crochet, draw, and read.

WHAT MAKES YOU FEEL INSPIRED?

People, literature, and my environment! I’m an avid people watcher and I’m fascinated by our inclination for storytelling. Wherever I am, I take note of the sights, sounds, and structures around me.

WHAT AREA OR AREAS OF DESIGN ARE YOU HOPING TO WORK IN OR SPECIALIZE IN?

I’m really interested in branding, publication design, and copywriting.

WHAT IS ONE THING THAT DESIGN SCHOOL HAS TAUGHT YOU THAT YOU DID NOT EXPECT?

The value of critique! I didn’t have much opportunity for critical design conversations prior to my college career, and critiques with my peers and professors have changed my design process and thinking.

WHO IS SOMEONE YOU LOOK UP TO IN YOUR FIELD? EITHER TODAY OR HISTORICALLY?

Paula Scher

WHAT ARE YOU READING, LISTENING TO, WATCHING?

Listening: Blue Slide Park by Mac Miller Watching: Abbott Elementary