The Häagen-Dazs brand tapped Chase Design Group to redesign their packaging, express the evolved brand positioning, and infuse an artful playfulness across the line.
Tag: chase design group
Chase Draws Inspiration From Origin Story
Chase Design Group helped position plant-based brand Follow Your Heart as a leader in the multi-billion-dollar plant-based industry with a new identity.
Nesquik Packaging Simplified
Chase Design Group helps refocus the brand and give it higher shelf impact with a new rendition of the Quiky mascot.
Chase Design Illustrates Marie’s Gourmet Sub-Brand
Today’s desire for healthier alternatives and adventurous flavors led to the creation of Marie’s first sub-brand with naming and design by Chase Design Group.
Chase Captures Natural Flow For X2 Energy Drink
Chase redesigned the X2 brand from the ground up with the goal of capturing the natural flow of energy that X2 delivers.
Bicoastal Chase Design Appoints Dunphy As NYC ECD
Chase Design Group has tapped industry veteran Steven Dunphy as Executive Creative Director for the New York office.
Margo Chase’s Creative Drive On Exhibit at Texas A&M
Margo Chase: Chasing the Bright Light runs from March 23 through May 2 in Dallas; the exhibit celebrates her drive and passion to create.
Chase Has Barebottle Branding Covered
Chase Design Group uses a simple mark plus complex packaging for brewery’s its inventive flavor offerings.
Pioneer Graphic Designer Margo Chase Dies In Plane Crash
Award-winning and influential graphic designer Margo Chase died in a plane crash on July 22.
Chase Squeezes Juice Into New Snack Bar
KIND asked Chase Design Group to position its new snack bars by leveraging cues from the juicing category.
Chase Design Group Heats Up Condiments Category
Chase Design Group has developed the identity and packaging for Mike’s Hot Honey, a chili-infused honey that seeks mass distribution.
Chase Cleans Up The Swiffer Brand
Chase Design Group’s Swiffer redesign creates a broad portfolio of assets including logo and packaging that unify and modernize the brand.
Margo Chase: Doodling As Creative Meditation
Leading designer Margo Chase believes that great ideas often emerge from the underestimated act of doodling.