Creative director Dane Whitehurst on the thorny issue of whether AI is creative. One take: the more the human element is reduced from the process, the less ‘creative’ the output becomes. AI may be more ‘clever’ than creative.
Creative director Dane Whitehurst on the thorny issue of whether AI is creative. One take: the more the human element is reduced from the process, the less ‘creative’ the output becomes. AI may be more ‘clever’ than creative.