Veterans Cut, a limited release bourbon with a package design by Jess Glebe Design, achieves a commanding presence in an ultra-premium liquor space, showcasing a strong yet refined nod to veterans.
Tag: design magazines
George Lois Was ‘Most Influential’
The prolific and often bombastic George Lois has died at 91. A decade ago, GDUSA celebrated its 50th anniversary with a national survey in which readers declared Lois “the most influential Art Director of the past 50 years.”
Turner Duckworth Refocuses Newman’s Own Brand
Turner Duckworth partners with Newman’s Own, the food and beverage company that gives away 100% of its profits, to refresh and create a new visual identity that is intended to reintroduce brand and mission to a new generation.
Your Search Ends Here
Your search for timesheet and project management software specifically for creative professionals ends here. FunctionFox’s software will give you more time to be creative and stay creative. Get a free demo at https://www.functionfox.com/gdusa
CF Napa Celebrates 50 Years Of Clos Du Val
Clos du Val engaged CF Napa to create a new celebratory offering – their 50th Anniversary Blanc de Noirs. The label design sets the brand name in a sans serif font, boldly front and center, to present a contemporary, fashion-forward feel.
AIGA Launches New Professional Design Certification
In partnership with learning provider, MindEdge, this new AIGA certification will help designers grow their careers, build leadership skills, and advance the profession. AIGA Chair Manuhuia Barcham of Archetekt says it represents a commitment to lifelong learning.
Meg Beckum on Authentic Healthcare Design
Meg Beckum, executive creative director at design consultancy Elmwood, on why healthcare organizations need to move on from a cold and clinical approach to brand design.
Inside The RISD Redesign
RISD has introduced a brand identity created by Gretel which incorporates a family of typefaces custom-designed by alumnus Ryan Bugden and a redrawing of the institution’s seven decade old seal, which also continues as the school’s logo.
Pentagram Keeps Shakespeare Relevant
Pentagram revitalized Shakespeare Theatre Company’s identity, expressing its contemporary spin on Shakespeare’s classic plays.
Trace Identity Emphasizes Athletes Personal Growth and Progress
Athletics launches a refreshed brand system for Trace, a sports platform that automatically films, edits and delivers video highlights of game day footage. The identity emphasizes not technology or competition, but personal growth.
The Future of Sales: Creating A Digital Experience
Award winning designer Krystal Pratt argues that the use of digitally interactive sales material creates not only a pandemic proof sales process but a more immersive experience for the future of design.
Team Curates Identity For The Bronx Museum
The Bronx Museum has launched a new brand identity, with the aim of strengthening its presence in the community and highlighting its programming to the wider city of New York.
Nature Is Muse For Aveda
The Aveda x 3.1 Phillip Lim collection celebrates the botanical world of beauty and the spirit of giving. Sustainable packaging elements include organic cotton, recycled bottles and jars, and 100% PCW Neenah CONSERVATION® papers.
Bluebird Giftbox Is Welcoming and Stylish
Roxanne Bradley-Tate established that Bluebird Giftbox’s brand essence had to embody the joy and good news bluebirds symbolize. The image needed to be welcoming and stylish while not looking too traditional, always keeping the older adult user in mind.
Voice of Maasai Album: Circular And Colorful
Circular elements and bright, powerful colors weave their way into Jessy Jansen’s album design for Voice of Maasai, an East African music collective, as they are central to Maasai culture.
Sunset Farms Labels: Prestigious Look and Feel
Award-winning graphic designer Erik Borreson gave each Sunset Farms beverage label its own distinct look and feel, while ensuring its fit within the beverage family.
Full Sail Students Customize Land Rover
Full Sail University Graphic Design students recently worked along side the school’s creative department to the design of a custom Land Rover to appear in the Rebelle Rally, a women’s off-road navigation rally.
SF, Miami, NYC Top 2022 Artsiest Cities
To mark International Artists Day, Lawn Love compared the 200 biggest US cities to rank 2022’s Most Artsy Cities in America. Link to full rankings inside.
Haddad & Partners Out For Blood
Fairfield CT-based award-winning creative agency Haddad & Partners planned its Halloween party around a local blood drive.
SCAD Campaign Celebrates Film Festival
Over 20 SCAD students and alumni collaborated to create a dynamic and extensive creative campaign, shot in historic Savannah, to celebrate the SCAD Savannah Film Festival’s 25th anniversary.
Olympics Sport Vibrant Brand Identity
Canadian agency Hulse & Durrell has helped redesign the overarching Olympic branding, as part of the IOC’s ongoing process to evolve the design system and bring the legacy of the Games into the modern era.
Dan Wieden, Co-Founder of Wieden+Kennedy, Dies at 77
On September 30, Dan Wieden, the co-founder of independent advertising agency Wieden+Kennedy, passed away peacefully in his home in Portland, Oregon.
JDO Gets L’ACTIF Brand Moving
JDO has created a modern identity for L’ACTIF, using a sense of movement to establish the brand as a high-performing, fashion-forward player in the growing athleisure – a streetwear and active wear hyrbid – industry.
Pearlfisher Sweetens Confectioner’s Logo
Pearlfisher’s evolution of the master brand, including a range of design assets for all touchpoints, is framing a new future for Middle Eastern food processing company and confectionary icon Gandour.
Michael Jordan Scores Creative Hall Of Fame Honors
Based on a legacy of game-changing work, the trio of Michael Jordan, Spike Lee and Nike cofounder Phil Knight will be inducted into The One Club’s prestigious Creative Hall of Fame as a team of collaborators.
Arash Rod: Designing For Chatbots
Arash Rod, UI expert and Lead Artist at chat experience platform Provider GameOn Technology, believes that one way to add personality to chatbot applications is through unique design elements, such as GIFs and videos.
The Republik Reminds You Where To Get Good Coffee
Dilworth Coffee commissioned The Republik to create a series of eye-catching Point of Sale material to reinforce the idea that Dilworth is the good coffee you need to get.
Chip Kidd’s Batman Artwork Collection on View at MICA
Legendary Chip Kidd, a Batman expert, was inspired to invite some of the world’s greatest illustrators, cartoonists and designers to sketch one-of-a-kind covers with complete creative freedom.
Wine Label Collages Say Welcome
Drinks design specialist Denomination has created an evocative package for the latest wine varietal from House of Brown, the new second label from Brown Estate, Napa Valley’s first Black-owned estate winery.
Royal Caribbean Group’s Refined Name and Symbol
Chermayeff & Geismar & Haviv creates a new name and identity for Royal Caribbean Group to distinguish the parent from its flagship cruise line, and to make clear that its business includes multiple ventures.
‘The Cascade’ Helps Tell Samsung Streaming Story
Samsung rebrands its free global streaming service, Samsung TV Plus, in collaboration with designers DixonBaxi. With bold use of color and animation, the rebrand is rolling out across 24 countries and 465 million Samsung devices.
Mucca Elects Suffragette Typeface
Mucca’s rebrand for The Hermitage Hotel inaugurates a new era for the landmark. Pairing a custom typeface with a bold yellow, the new identity promises a playful luxury experience while celebrating the hotel’s suffragette history.
Adobe Survey: Emoji Aid Self-Expression
“Emoji help fill the emotional gaps when representing ourselves online and help us communicate our personal identities, thoughts and feelings in ways words often cannot,” says Adobe’s Paul D. Hunt.
Design Army Salutes DC Style
The CityCenterDC campaign from Design Army celebrates self-expression in the most fun, whimsical way ever. The witty campaign spotlights capital city’s fashion-forward, chic side, and its biggest shopping and dining district.
MFA Boston Rebrand Welcomes All
The Museum of Fine Arts’ new identity by Base Design looks to communicate inclusion and community, and to tie the institution firmly to its Boston home. Base also devised the slogan ‘Here All Belong.’
CF Napa Reimagines Schug Crest
Schug Winery came to CF Napa to refresh and restructure their multiple tiers of wine for increased distribution. CF Napa’s packaging system features a refined crest, allows for differentiation between the offerings, and honors the brand’s legacy.
Stavro ‘Key Part’ of COLLINS Future
COLLINS welcomes renowned designer Astrid Stavro as VP, Creative Director. Stavro brings experience from posts at Camper, McKinsey, AB InBev, Atlas and Pentagram, and is current president of the ISTD.
Top 5 Reasons To Attend MAX 2022
MAX is one of the largest gatherings of graphic, web, UX, and multi-skilled designers. GDUSA readers save $400 on a full conference pass with promo code M22GDUSA. In-person attendance is limited so register early at adobe.com/go/maxgdusa
Ricola Brands As Nature-Loving
Brand design agency Lewis Moberly reveals a fresh redesign for iconic Swiss brand Ricola as it appeals to its global market. The new positioning builds on Ricola’s roots, expressing the brand as nature loving and down to earth.
BIC’s BodyMark Champions Self Expression
JDO’s rebrand of BodyMark provides a distinct, yet flexible canvas that will help the BIC brand inspire young creatives to express themselves “without limits”. Photography features a diverse range of tattooed arms.








































