PepsiCo’s Rockstar Energy Drinks has launched a new campaign, including a collection of limited edition cans by artist Joaquin Nava, that celebrates Dia de la Muertos and, more broadly, honors Mexican heritage and culture.
Tag: energy drink graphics
Pepsi Global Design’s New Rockstar
A new global visual identity refresh for Rockstar Energy Drink was created completely inhouse by PepsiCo’s Global Design team.
Sub-Brand Hustles Way To Top
Jones Knowles Ritchie has designed the identity and packaging for Hustle, a new energy drink approved by the likes of Drake and Billie Eilish.
Chase Captures Natural Flow For X2 Energy Drink
Chase redesigned the X2 brand from the ground up with the goal of capturing the natural flow of energy that X2 delivers.