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Tag: GDUSA News

Negative Emotional Language Hurts E-Commerce Conversions

Blog April 13, 2021 Ilana Greenberg

Unbounce report shows that, during the pandemic, online traffic was way up but messages associated with negative emotions like fear and sadness depressed conversions.

Retaining Your Top Creatives In Uncertain Times

Hiring & Career Tips March 25, 2021April 7, 2021 Ilana Greenberg

At this challenging moment, Diane Domeyer of The Creative Group suggests 8 ways that companies can support top performers and keep top talent from jumping ship.

Integrating A ‘PHD’ Strategy Across Brand Channels

All Posts March 19, 2021April 7, 2021 Ilana Greenberg

Ryan Schmidt of Landor & Fitch contends that now is the time for brand leaders to reconsider how brand experiences truly integrate the physical, human, and digital to deliver authenticity and truth.

The Features Of A High Quality Website

Products + Papers July 3, 2020 Ilana Greenberg

We’ll explore what a high-quality website really means, as well as what you can do to apply that to your own online presence.

Legendary Milton Glaser Dead At 91

Fresh June 29, 2020June 29, 2020 Ilana Greenberg

Milton Glaser, the pioneering and legendary graphic designer, passes away from a stroke at the age of 91.

Monotype Studio Introduces Macklin

Products + Papers May 5, 2020May 5, 2020 Ilana Greenberg

Monotype has unveiled the Macklin typeface superfamily, designed by Malou Verlomme of the Monotype Studio.

Covidesign Spotlight: O’Halloran Paints Staples

Fresh April 15, 2020May 14, 2020 Ilana Greenberg

Designer Kelly O’Halloran of 10 Thousand Design creates fundraising project for Feeding America.

Remote Control: Supporting The New Reality of Working From Home

Products + Papers April 14, 2020April 14, 2020 Ilana Greenberg

How a technology supplier, FunctionFox, is helping support and transition the creative community to the new reality of remote work.

Pantone COY Foresaw Need For Stability

Products + Papers, Top Stories March 22, 2020April 2, 2020 Ilana Greenberg

The 2020 Pantone Color of the Year is a simple, elegant and enduring PANTONE 19-4052 Classic Blue.

Design For Equity and Resilience

Fresh February 18, 2020February 19, 2020 Ilana Greenberg

Vermont College of Fine Arts is ‘The MFA That Graphic Designers Deserve’ according to design justice advocate and VCFA guest designer Jessica Bellamy.

Josh Kelly: Stop Making Websites That Party Like It’s 1999

Blog February 18, 2020 Ilana Greenberg

The point of a website is to make it easy and rewarding for people to engage with your brand, not to wow them with innovation for innovation’s sake.

Cannabeauty: It’s Not A Trend, It’s A Movement

Package Design USA (PDUSA) February 12, 2020February 13, 2020 Ilana Greenberg

The CBD skincare market is at its infancy, but the growth potential for brands is undeniable. As an established partner in the packaging market, Neenah can help create solutions.

2020 People To Watch: Carlos Caicedo

Fresh February 5, 2020February 5, 2020 Ilana Greenberg

GDUSA’s 57th annual People To Watch special feature is now at the printer. While we wait patiently for the presses and bindery to work their magic … we’ll preview our selections … beginning with GAF Creative Director Carlos Caicedo.

FunctionFox Celebrates 20th Year With Free Demo

Products + Papers February 3, 2020February 20, 2020 Ilana Greenberg

In recognition of its 20th anniversary, a free demo from a leader in time tracking and project management software.

Retro Tops Shutterstock Creative Trends

Blog January 23, 2020January 23, 2020 Ilana Greenberg

Shutterstock has released its 2020 Creative Trends report, a compilation of standout ideas and concepts that the company believes will influence creative direction and design aesthetics in 2020.

Metsä Board Makes The ‘A List’ Again

Products + Papers January 22, 2020 Ilana Greenberg

Metsä Board retains position on CDP ‘A List’ for leading effort against climate change for fourth consecutive year

In Memorium: Graphics Innovator Jack Summerford

All Posts, Blog January 15, 2020January 15, 2020 Ilana Greenberg

Jack H. Summerford passed away in Fort Worth TX at the age of 76. He was respected as a graphic design innovator.

Left Handed Compliment For Craft Brewer

Package Design USA (PDUSA) January 14, 2020January 14, 2020 Ilana Greenberg

Left Hand Brewing, a craft brewing pioneer best known for its Nitro series, has unveiled a new logo and package designs as part of the company’s brand refresh rolling out nationwide this year.

Thinkso Branding Distinguishes Choate Businesses

Fresh January 6, 2020January 16, 2020 Ilana Greenberg

After redesigning Choate’s law firm website, Thinkso turned its attention to rebranding their investment advisory and to developing a new website for it.

Bespoke Book For Bryn Mawr Business

Fresh January 5, 2020January 11, 2020 Ilana Greenberg

Warkulwiz Design Associates has published a bespoke book spotlighting the rich history of a Bryn Mawr PA jeweler at the behest of a leading Philadelphia-area philanthropist.

Iridescence Brings Beauty Brand To Light

Fresh, Top Stories January 4, 2020January 14, 2020 Ilana Greenberg

LIVIN’ LLC came to QNY Creative to craft a memorable beauty brand focusing on its Ópalens luxury sunless tanner.

‘Next Evolution’ of Carbone Smolan

People January 1, 2020January 8, 2020 Ilana Greenberg

Carbone Smolan Agency has entered into a strategic alliance in NYC with the Chicago-based firm 50,000feet (“50k”).

HUSH Welcomes Creative Technologist Nicole Messier

People December 22, 2019December 23, 2019 Ilana Greenberg

As Lead Creative Technologist at HUSH, Nicole Messier works closely with the design teams.

Trollbäck+Company Adds Bishop and Roberts

People December 20, 2019December 23, 2019 Ilana Greenberg

Trollbäck+Company appoints Bo Bishop as Executive Director, Creative Strategy and Fran Roberts as Creative Director.

Pepsi Likes New Tagline For 2020

Fresh December 14, 2019January 13, 2020 Ilana Greenberg

Pepsi reveals a new tagline to appear across advertisements and promotions for its Pepsi, Pepsi Zero Sugar, and Diet Pepsi brands.

BSSP Floats New Cannabis Products

Package Design USA (PDUSA) December 11, 2019 Ilana Greenberg

Parallel has launched two cannabis products, for humans and pets, respectively, with creative and package design by Sausalito-based agency BSSP.

Oath Graphics Emphasize Creative Expression

Package Design USA (PDUSA) December 7, 2019 Ilana Greenberg

OATH has launched in the US with a new visual identity by London-based B&B studio. The design emphasizes the link between mind and body health.

Turner Duckworth Honors The Happy Meal

Fresh December 6, 2019December 6, 2019 Ilana Greenberg

The Happy Meal box is front and center in a new visual campaign by Turner Duckworth for McDonalds.

Trollbäck Breaks Down FOX Logo

Fresh, News December 6, 2019December 6, 2019 Ilana Greenberg

Trollbäck+Company broke down the FOX Entertainment brand and logo in order to reimagine it.

Women Design Directors Expand ThoughtMatter Leadership Team

People December 6, 2019December 6, 2019 Ilana Greenberg

New York-based brand design studio ThoughtMatter has named Wednesday Krus and newcomer Samantha Barbagiovanni as Design Directors to help lead an already predominantly female team.

Colle McVoy’s Interactive Holiday Mailer

Fresh December 5, 2019January 2, 2020 Ilana Greenberg

A holiday card and mailer for Colle McVoy encourages giving to the WWF by bringing animals to life with augmented reality. The festive interactive experience is designed by 10 Thousand Design.

C&G Partners Depict Hunt For Bin Laden

Fresh, Top Stories December 4, 2019December 10, 2019 Ilana Greenberg

C&G Partners designed the Hunt for Bin Laden exhibit at the September 11 National Museum; it unfolds as a (horrific) crime story.

The Atlantic Earns An ‘A’ For Design

Fresh December 4, 2019December 7, 2019 Ilana Greenberg

The Atlantic has unveiled the cover for its December 2019 issue signaling the magazine’s first substantial redesign since 2008. Most notable: the name is now a simple “A”.

Substantial Rebrand Reflects Digital Optimism

Fresh December 1, 2019December 6, 2019 Ilana Greenberg

Substantial embraces digital optimism in studio rebrand.

Neenah Swatch Pro™ Extension for Adobe Illustrator

Products + Papers November 14, 2019November 14, 2019 Ilana Greenberg

Neenah has just launched the first-ever paper extension for Adobe ® Illustrator ®. It is intended to make it easy for creatives to envision their work on the papers they will print on.

APTech Quarterly To School Higher Education Marketers

Fresh November 11, 2019December 11, 2019 Ilana Greenberg

The Association for Print Technologies (APTech) has launched a quarterly magazine launches to empower higher education marketers.

Wolff Olins Presents The Complete View

Fresh November 6, 2019November 6, 2019 Ilana Greenberg

Wolf Olins created the branding and identity for Breast Cancer Now as a complete charity that focuses on both research and care.

Johnston Is Creative Director At HUSH

People November 1, 2019November 4, 2019 Ilana Greenberg

Experience design agency HUSH adds multidisciplinary visual storyteller Garrett Johnston as a Creative Director.

An Inside Look at SCAD’s Graphic Design Program

Hiring & Career Tips October 17, 2019October 17, 2019 Ilana Greenberg

Chair Duke Greenhill explains how, at SCAD Graphic Design, innovative collaborations with Fortune 500 partners help secure students leading design jobs.

Website Design Captures Spirit of Collaboration

Fresh October 15, 2019October 25, 2019 Ilana Greenberg

Level Group has designed a website for Express Newark that invites and promotes collaboration between the Newark and Rutgers University communities.

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GRAPHIC DESIGN USA MAGAZINE

Neenah - Think Classic
YUPO
Berthold
Academy of Art University
Sustainability With A Story
Sessions College BFA in Graphic Design
Verso - Brilliantly Brighter
Artisan
Syracuse University
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