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Tag: GDUSA Package Design

BrandOpus Punctuates Seltzer Innovation!

Package Design USA (PDUSA), Top Stories November 5, 2020November 21, 2020 Ilana Greenberg

BrandOpus and Molson Coors Beverage Company introduce HUZZAH Probiotic Seltzer!, a full-flavored seltzer with added probiotics. The visual brand world is vibrant and uses pops of color on a crisp white canvas to engage consumers and reflect the product’s cool Southern California origins.

Cow Icon Has The Last Laugh

Package Design USA (PDUSA), Top Stories September 1, 2020September 13, 2020 Ilana Greenberg

Team Creatif USA bring ingenuity when updating the Laughing Cow brand’s visual story by bringing new life to the iconic cow design.

Botanicals Featured in PROCure Packaging

Package Design USA (PDUSA) January 30, 2020January 30, 2020 Ilana Greenberg

Terri Goldstein and The Goldstein Group redesigned the packaging for PROCure, focusing on the unique natural additives in the first aid products.

Left Handed Compliment For Craft Brewer

Package Design USA (PDUSA) January 14, 2020January 14, 2020 Ilana Greenberg

Left Hand Brewing, a craft brewing pioneer best known for its Nitro series, has unveiled a new logo and package designs as part of the company’s brand refresh rolling out nationwide this year.

Oath Graphics Emphasize Creative Expression

Package Design USA (PDUSA) December 7, 2019 Ilana Greenberg

OATH has launched in the US with a new visual identity by London-based B&B studio. The design emphasizes the link between mind and body health.

Gorman: Tis The Season For Starbucks (But Not For Plastic)

Blog November 18, 2019 Ilana Greenberg

A new Starbucks holiday cup initiative is a way to get customers coming back, but also represents a hot company and industry topic: sustainability.

Diwali Traditions Inspire Butterfly Cannon

Package Design USA (PDUSA) November 4, 2019November 4, 2019 Ilana Greenberg

Butterfly Cannon has designed a culturally relevant Diwali Festival gift package for Johnnie Walker Gold Label Reserve.

Pearlfisher Says Yes To NOgroni®

Package Design USA (PDUSA), Top Stories September 23, 2019November 4, 2019 Ilana Greenberg

The latest brand extension of Seedlip’s non-alcoholic distilled spirits is a take on the classic negroni cocktail, with branding and package design by Pearlfisher.

Chase Design Illustrates Marie’s Gourmet Sub-Brand

Package Design USA (PDUSA) September 17, 2019 Ilana Greenberg

Today’s desire for healthier alternatives and adventurous flavors led to the creation of Marie’s first sub-brand with naming and design by Chase Design Group.

Son Honors Mom With Perfect Toffee

Package Design USA (PDUSA) September 9, 2019September 29, 2019 Ilana Greenberg

One Zero Charlie has created the brand and identity for Mom’s Perfect Toffee, an ode to a son’s love of his mother and her toffee-making secrets.

Designing A Package Full Of Memories

Package Design USA (PDUSA), Top Stories September 2, 2019October 22, 2019 Ilana Greenberg

Jess Glebe Design developed the Penny & Rose brand identity and package design. Each of the brand’s 11 scents is named for a distinct childhood memory.

Switch Brews New Brand for Lone Star Beer

Package Design USA (PDUSA) August 12, 2019August 12, 2019 Ilana Greenberg

Switch of Dallas TX and Oklahoma City OK has recalibrated the Lone Star Beer brand to honor the company’s extensive history but look to their future as well.

da lish Cosmetics Finds Inspiration in Barbie and 80’s Glam

Package Design USA (PDUSA) July 29, 2019July 30, 2019 Ilana Greenberg

da lish pays homage to Barbie™, with a 3-piece kit to commemorate the 60th anniversary of the iconic doll. Package design uses Neenah STARWHITE® Papers, Flash White to mimic a pleather, white pearl mini skirt that evokes the era.

Watermark Lets Sun Shine Through

Package Design USA (PDUSA), Top Stories July 15, 2019August 25, 2019 Ilana Greenberg

Obsession approached Watermark to update the wine brand for a younger audience. A unique typographic pattern lets the aluminum, and the sun, shine through.

MOI Rebrands Pioneer Organic Coffee

Package Design USA (PDUSA) July 3, 2019July 30, 2019 Ilana Greenberg

Design firm Mark Oliver, Inc. has created new branding and packaging to showcase the organic origins of the coffee, improve quality and value perceptions, and increase the line’s in-store visibility.

Chen Design Warms Chilled Coffee Lovers

Package Design USA (PDUSA) May 23, 2019May 24, 2019 Ilana Greenberg

To introduce a sophisticated chilled coffee, Chen Design Associates utilized abstract watercolor play inspired by the nuanced notes of single origin, estate-grown coffees.

Heineken Package Design Goes Big

Package Design USA (PDUSA) April 14, 2019April 14, 2019 Ilana Greenberg

VBAT has created a big green and red splash on the cans in new package design for Heineken, amplifying all the signature elements.

Landor Renews Kellogg’s Boxes Across Europe

Package Design USA (PDUSA) March 6, 2019March 18, 2019 Ilana Greenberg

Kellogg announces a portfolio-wide redesign of its iconic cereal boxes across Europe. Global design agency, Landor, led the effort.

GRAPHIC DESIGN USA MAGAZINE

Neenah - Think Classic
YUPO
Berthold
Academy of Art University
Sustainability With A Story
Sessions College BFA in Graphic Design
Verso - Brilliantly Brighter
Artisan
Syracuse University
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