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Tag: Graphic Design Magazine

Sydney Ligouri: Educator To Watch

Blog April 15, 2021April 15, 2021 Gordon Kaye

Sydney Ligouri is a designer who has been teaching at Shillington for over three years and was recently promoted to Head of the New York campus, overseeing all teaching and teaching teams. She is the first of our 2021 Educators to Watch.

Time For A New Approach To Leadership

Blog April 14, 2021April 15, 2021 Ilana Greenberg

Simon Berg of Ceros on how the pandemic set fire to the leadership playbook and how leaders can embrace a new approach that is honest and authentic.

Fortnight Collective Captures Kombucha’s Uplift

Package Design USA (PDUSA) April 13, 2021April 13, 2021 Ilana Greenberg

Fortnight Collective develops packaging and brand identity for Allkind hard kombucha that speaks to the core of the product – uplifting, healthy and organic.

Negative Emotional Language Hurts E-Commerce Conversions

Blog April 13, 2021 Ilana Greenberg

Unbounce report shows that, during the pandemic, online traffic was way up but messages associated with negative emotions like fear and sadness depressed conversions.

Monotype: Type Trends Shaped By Search For Post-Pandemic Connection

Products + Papers April 12, 2021April 12, 2021 Ilana Greenberg

Monotype type trend report examines the movements shaping the creative community, informing branding, and driving design today and into the future.

HUSH Ups Kristen DiCamillo To Partner

People April 10, 2021April 10, 2021 Gordon Kaye

For the first time since the launch of the company nearly 15 years ago, HUSH is welcoming a brand new Partner by the name of Kristen DiCamillo.

Conran Design Group Adds Ankur Naik

People April 6, 2021April 11, 2021 Ilana Greenberg

Conran Design Group has brought on brand storyteller Ankur Naik as Senior Strategist. Naik has worked with leading brands including Burton, Target, BarkBox, Google, Spotify, Showtime and AES.

CBD Oral Strip Delivery Is Relatable As Pack Of Gum

Package Design USA (PDUSA) April 5, 2021April 10, 2021 Ilana Greenberg

Affinity Creative Group has developed a 360-degree customer experience to deliver on PharmaStrip’s vision to offer a better form factor for the delivery of CBD and supplements.

Survey: Users Want More Inclusive Emoji

Fresh, Top Stories April 1, 2021April 16, 2021 Ilana Greenberg

Adobe is partnering with Emojination, a grassroots organization, in response to a survey that shows widespread demand for more diverse and inclusive symbols.

JKR Simplifies OTC Medicine Market

Fresh, Top Stories April 1, 2021April 7, 2021 Ilana Greenberg

Betr is a new DTC brand providing over the counter medications with a give-back model. With a “ruthlessly simple” brand identity from Jones Knowles Ritchie, Betr hopes to disrupt the $35 billion OTC category.

Stitzlein Studio Creates Rising Tide

Fresh, Top Stories April 1, 2021April 16, 2021 Ilana Greenberg

Stitzlein Studio has created a new name, identity and brand story for the organization that delivers Head Start services in the San Francisco Bay Area to help rally their staff, teachers and families, and raise awareness among potential donors.

Little Big Brands Expands Strategy Team

People April 1, 2021April 7, 2021 Ilana Greenberg

Brand design agency Little Big Brands is bolstering its strategy team with the addition of two industry experts: Robin Lauffer and Katherine Richardson.

Chase Draws Inspiration From Origin Story

Package Design USA (PDUSA), Top Stories April 1, 2021April 14, 2021 Ilana Greenberg

Chase Design Group helped position plant-based brand Follow Your Heart as a leader in the multi-billion-dollar plant-based industry with a new identity.

SMAKK ‘Accelerates’ NYC Sustainability

Fresh April 1, 2021April 7, 2021 Ilana Greenberg

The NYC Mayor’s Office of Sustainability chose branding and marketing agency SMAKK to create a new identity and marketing campaign for NYC Accelerator, a program taking local steps to address global climate change.

DixonBaxi Sees Hulu As Vessel

Fresh, Top Stories April 1, 2021April 12, 2021 Ilana Greenberg

Rebranding Hulu, brand consultancy DixonBaxi simplifies and unifies the entertainment platform’s identity, in conjunction with Hulu inhouse agency Greenhouse.

Familiar Creatures Reimagines College Lookbook

Fresh April 1, 2021April 15, 2021 Gordon Kaye

Familiar Creatures recently worked with an historic Virginia college to overhaul its recruiting materials, reimagining the college lookbook as a humor-centric magazine.

Lea Carey Illustrates Zaddy’s Cans

Package Design USA (PDUSA) March 31, 2021April 7, 2021 Ilana Greenberg

Zaddy’s, a new ready-to-drink canned cocktail company, is introducing three new drinks, with the health conscious drinker in mind. Illustrator Lea Carey designed the labels, which evoke Northern California scenes and are easily removable for proper recycling.

A Gift From Sappi To Designers

Fresh March 31, 2021April 14, 2021 Ilana Greenberg

For the first 200 GDUSA readers who sign up here, Sappi will send you a gift of a beautiful 2021 Typography Calendar designed by the legendary Studio Hinrichs and printed on leading printing paper – Sappi McCoy.

Havas Rebrands Reckitt

Fresh March 25, 2021April 7, 2021 Ilana Greenberg

Conran Design Group managed the new look and feel of the rebrand, which is designed to tell the story of the company’s purpose and transformation, drawing on its rich 200-year heritage.

Williams Chechet Brings Afro Pop to Bature Brewery

Package Design USA (PDUSA) March 21, 2021April 7, 2021 Ilana Greenberg

The first craft brewery in Nigeria has released new can designs by Afro pop artist Williams Chetchet to coincide with the opening of a new brewery in Lagos.

Municipal Leaders As Rockstars

Fresh, Top Stories March 21, 2021April 7, 2021 Ilana Greenberg

Creative agency Okaybro has done a complete rebrand of Govapalooza, an annual conference focused on innovation in local government.

Loyalkaspar Rebuilds Paramount Peak

Fresh, Top Stories March 19, 2021April 7, 2021 Ilana Greenberg

Loyalkaspar has streamlined the brand identity for new streaming service Paramount+, paving the way for a Hollywood icon to enter the digital ecosystem.

Supporting Girls Who Code

Fresh, Top Stories March 14, 2021April 7, 2021 Ilana Greenberg

Media studio Holler shares an animation campaign designed to celebrate women leaders and educate people throughout Women’s History Month. Proceeds from the campaign go to Girls Who Code.

Hemp Beverage Keeps On Truckin’

Package Design USA (PDUSA) March 13, 2021April 7, 2021 Ilana Greenberg

MAD TASTY, a hemp-infused sparkling water, is embarking on its first ever OOH campaign. Through a partnership with OOH ad company Boxi, branded trucks will drive through neighborhoods in LA and Orange County.

25 Logos In 25 Weeks

Fresh March 12, 2021April 7, 2021 Ilana Greenberg

Up and coming design studio Kalakatta takes on an ambitious project at the height of the pandemic: 25 logos in 25 weeks.

Sunday Afternoon Brings Gaming Vibe To Rebrand

Fresh March 8, 2021April 7, 2021 Ilana Greenberg

Hybrid creative studio and artist rep agency Sunday Afternoon has helped rebrand the former Liquid Advertising, a leading ad agency serving the gaming and entertainment industries.

Yumi Takes Intimate Look At Parenting

Fresh, Top Stories March 6, 2021April 7, 2021 Ilana Greenberg

Yumi has launched a new brand campaign which furthers its mission of redefining baby food. The campaign is lead by Thomas Mastorakos, who has served as creative director for Frank Ocean.

Karl Stewart Heads To HUSH

People March 5, 2021 Ilana Greenberg

Reflecting its renewed commitment to fostering a strong, values-driven company culture, experience design firm HUSH welcomes veteran human resources professional Karl Stewart as their new Talent and People Manager.

Swarovski Logo Crystalizes New Era

Fresh, Top Stories March 4, 2021 Ilana Greenberg

Swarovski has unveiled a new logo and visual identity, to be revealed across all touch-points including packaging, retail and digital. Credits go to General Idea, a New York-based branding agency that is a favorite of many luxury and lifestyle brands.

2021 GDUSA People to Watch

People to Watch 2021, Top Stories February 22, 2021February 22, 2021 Gordon Kaye

Our 2021 / 58th anniversary GDUSA People To Watch spotlight on designers who embody the spirit of the creative community.

2021 GDUSA Students to Watch

Students to Watch 2021, Top Stories February 22, 2021March 3, 2021 Gordon Kaye

For 2021, GDUSA’s annual top students to watch, selected with the help of leading art and design schools and programs.

St. John Helps Wonderbird Take Flight

Package Design USA (PDUSA), Top Stories February 22, 2021March 3, 2021 Ilana Greenberg

Independent agency St. John led the charge in concepting, designing and executive all aspects of Wonderbird, a new fast food chicken concept that seeks to close the gap between convenience and quality.

10 Tips for Success in Your Creative Career

Students to Watch 2021 February 18, 2021 Gordon Kaye

10 Tips for Success in Your Creative Career

Victoria Bonhomme

Students to Watch 2021 February 18, 2021 Gordon Kaye

Victoria Bonhomme is a visual communicator with a love for writing and photography.

Regina Padron

Students to Watch 2021 February 18, 2021 Gordon Kaye

Regina Padron will earn her BFA degree in May 2021.

Julia Fernandez

Students to Watch 2021 February 18, 2021 Gordon Kaye

Julia Fernandez is an interdisciplinary designer, engaging content creator, and vulnerable speaker.

George Stack

Students to Watch 2021 February 18, 2021 Gordon Kaye

George Stack is a 34 year old graphic communicator originally from the Upper-Midwest.

Jaspriya Sahmey

Students to Watch 2021 February 18, 2021 Gordon Kaye

Jaspriya Sahmey is a multi-disciplinary designer with a focus on brand identity, typography, and art direction.

Kit Son Lee

Students to Watch 2021 February 18, 2021 Gordon Kaye

Kit Son Lee is a designer-developer-artist-writer-trashbag from Koreatown, Los Angeles and is presently gunning for their MFA at RISD.

Cameron Galley

Students to Watch 2021 February 18, 2021 Gordon Kaye

Cameron Galley is a designer with a focus on 3D and motion graphics, currently in his senior year.

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GRAPHIC DESIGN USA MAGAZINE

Neenah - Think Classic
YUPO
Berthold
Academy of Art University
Sustainability With A Story
Sessions College BFA in Graphic Design
Verso - Brilliantly Brighter
Artisan
Syracuse University
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