Joe Crump of Landor & Fitch on why brands must leverage technology – AR, QR codes, a Metaverse strategy, and more – to drive innovation, connect with their consumers and evolve their story.
Editor and Publisher Gordon Kaye with thoughts on our 2020 People To Watch feature. This column – The Best Way To Predict The Future Is To Create It – was originally published in our Jan/Feb 2020 print edition. GK
Metallic colors are hot and the new Pantone Metallics system enables designers, brands, and printers to specify and produce metallics in a more versatile and cost-effective way.
Shutterstock’s 2019 Creative Trends Report predicts a nostalgic return to the visual aesthetics of the past. The annual guide to the latest styles is based on billions of image, video and music searches and downloads from more than 1.9 million customers around the world.