Known for its computer accessories, Logitech has an new graphic identity via DesignStudio and a new focus on mobile accessories
Tag: identity
MINI Identity Is Minimalist
MINI, the car company owned by the BMW group, unveils a new logo, branding, and premium product strategy.
Landor Logo and Livery Elevates Alitalia
Alitalia has introduced a new brand identity, including a fresh livery.
New Coors Look Brewed by Turner Duckworth
MillerCoors is rolling out new Coors Light logos, typefaces, imagery, and packaging.
New Facebook Logo Friendly and Mobile
Facebook, the ultimate social network, sports a rounder and slimmer version of its logo.
Pentagram Puts Neue Face on the New School
The New School has a new identity. The institution turned to Pentagram and Paula Scher to create the university’s new look.
Sagmeister & Walsh Automate Fugue Logo
Fugue automates the creation, operations, and regeneration of cloud infrastructure. The company asked Sagmeister & Walsh to design a brand that visualizes the concept of ephemerality.
Brand Union Freshens Up Absolut Vodka
The Absolut Vodka bottle by Brand Union still the center of attention
The 2015 Logo Trends Report
Bill Gardner of Logolounge define the Top 15 Logo Trends of 2015.
Life is a Party with Lilly Pulitzer for Target
Target’s marketing campaign is just that — a celebration — in the spirit of Lilly Pulitzer’s manifesto: “Life is a Party.”
The Great Breakfast Cold War: Taco Bell vs. McDonalds
A surreal campaign from Deutsch heats up Taco Bell’s Cold War against McDonalds.











