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Tag: identity

DesignStudio Dresses Logitech in Bright Colors

Fresh, News, Top Stories August 11, 2015 Ilana Greenberg

Known for its computer accessories, Logitech has an new graphic identity via DesignStudio and a new focus on mobile accessories

MINI Identity Is Minimalist

Fresh, News, Top Stories July 18, 2015July 19, 2015 Ilana Greenberg

MINI, the car company owned by the BMW group, unveils a new logo, branding, and premium product strategy.

Landor Logo and Livery Elevates Alitalia

Fresh, News July 6, 2015July 13, 2015 Ilana Greenberg

Alitalia has introduced a new brand identity, including a fresh livery.

New Coors Look Brewed by Turner Duckworth

Uncategorized July 6, 2015July 24, 2015 Gordon Kaye

MillerCoors is rolling out new Coors Light logos, typefaces, imagery, and packaging.

New Facebook Logo Friendly and Mobile

Fresh, News July 3, 2015July 15, 2015 Ilana Greenberg

Facebook, the ultimate social network, sports a rounder and slimmer version of its logo.

Pentagram Puts Neue Face on the New School

Fresh, News June 18, 2015July 2, 2015 Ilana Greenberg

The New School has a new identity. The institution turned to Pentagram and Paula Scher to create the university’s new look.

Sagmeister & Walsh Automate Fugue Logo

Fresh, News June 17, 2015July 1, 2015 Ilana Greenberg

Fugue automates the creation, operations, and regeneration of cloud infrastructure. The company asked Sagmeister & Walsh to design a brand that visualizes the concept of ephemerality.

Brand Union Freshens Up Absolut Vodka

Blog, Fresh, News, Package Design USA (PDUSA) June 16, 2015January 3, 2016 Ilana Greenberg

The Absolut Vodka bottle by Brand Union still the center of attention

The 2015 Logo Trends Report

Features, Logo Trends Report, Top Stories June 16, 2015June 8, 2016 Ilana Greenberg

Bill Gardner of Logolounge define the Top 15 Logo Trends of 2015.

Life is a Party with Lilly Pulitzer for Target

Fresh, News June 10, 2015June 16, 2015 Ilana Greenberg

Target’s marketing campaign is just that — a celebration — in the spirit of Lilly Pulitzer’s manifesto: “Life is a Party.”

The Great Breakfast Cold War: Taco Bell vs. McDonalds

Fresh, News April 30, 2015June 1, 2015 Ilana Greenberg

A surreal campaign from Deutsch heats up Taco Bell’s Cold War against McDonalds.

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