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Tag: jones knowles ritchie

JKR Simplifies OTC Medicine Market

Fresh, Top Stories April 1, 2021April 7, 2021 Ilana Greenberg

Betr is a new DTC brand providing over the counter medications with a give-back model. With a “ruthlessly simple” brand identity from Jones Knowles Ritchie, Betr hopes to disrupt the $35 billion OTC category.

JKR Makes Baskin-Robbins Cool Again

Package Design USA (PDUSA) December 22, 2020January 11, 2021 Ilana Greenberg

JKR presents the redesign for the largest ice cream chain in the world, Baskin-Robbins. Consensus was that the branding had become dull and diluted. The refreshed message for consumers is to ‘Live Flavorfully’ and embrace variety.

JKR Intros Heinz Global Masterbrand

Fresh, Top Stories June 10, 2020June 16, 2020 Ilana Greenberg

A new cohesive identity by Jones Knowles Ritchie has launched across Heinz’s international brand portfolio. It encompasses more than 20 product categories.

Sub-Brand Hustles Way To Top

Package Design USA (PDUSA) January 20, 2020January 28, 2020 Ilana Greenberg

Jones Knowles Ritchie has designed the identity and packaging for Hustle, a new energy drink approved by the likes of Drake and Billie Eilish.

JKR Styles New Haircare Brand

Package Design USA (PDUSA), Top Stories June 1, 2017June 24, 2017 Ilana Greenberg

Jones Knowles Ritchie has developed a comprehensive visual identity system for new haircare brand, FORM, while design firm Bone+Black is responsible for the bottle structure.

Beanz Meanz Heinz Comes To Life On Limited Edition Cans

Fresh, News, Top Stories April 18, 2017 Ilana Greenberg

Jones Knowles Ritchie (JKR) is helping to mark the 50th anniversary of the iconic Beanz Meanz Heinz slogan with limited edition packaging in the UK.

Patriotism Bubbles To Surface In Budweiser’s America Rebrand

Package Design USA (PDUSA), Top Stories May 15, 2016June 2, 2016 Gordon Kaye

For the summer of 2016, Budweiser and its bottles and cans go as patriotic as possible

Domino’s New UK Pizza Boxes

Package Design USA (PDUSA) April 18, 2016 Ilana Greenberg

jones knowles ritchie gives Domino’s delivery boxes a colorful refresh with sharable new domino theme.

Bud Light Doubles Down On Blue

Package Design USA (PDUSA) January 11, 2016 Gordon Kaye

Jones Knowles Ritchie redesigns Bud Light cans and bottles for a new generation.

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