Rockefeller Center’s new brand work has been developed by marketing firm Known. The identity also culminates in a new campaign for Top of the Rock.
Thoughts on working with Jim Erickson, unflappable, patient and humorous, and one of America’s leading photographers.
Pepsi reveals a new tagline to appear across advertisements and promotions for its Pepsi, Pepsi Zero Sugar, and Diet Pepsi brands.
Frank Collective recently completed a comprehensive branding effort for “Flex” and “Flourish,” two new additions to the PopCorners line of air-popped snacks.
Here are some tips for cultivating an effective relationship with a digital marketing agency to get the results you expect.
A new CMO survey show that physical branded elements such as packaging, point-of-purchase, instore representatives, and traditional advertising are key to successful consumer experiences.