PepsiCo’s Rockstar Energy Drink unveiled a new kind of energy drink – Rockstar Unplugged – encourages consumers to enjoy an energy drink when they want to unwind. A partnership with MTV is in the works.
Tag: MTV
MTV Lands New Moon Person Trophy
Artist Kehinde Wiley has designed a new trophy that winners will receive at this year’s MTV Video Music Awards. It’s design is meant to signal a cultural shift in support of equality and representation.
Goodby Silverstein Crunches Doritos Name
Doritos is featuring the triangle shape of its chips in new advertising and design by Goody Silverstein & Partners that does not mention the brand name.