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Tag: new campaign

Deutsch NY Awakens Sleepytime Bear

Fresh, Top Stories November 11, 2021November 11, 2021 Ilana Greenberg

Deutsch New York partners with Celestial Seasonings to show the iconic mascot’s social side after 50 years of hibernation. The new campaign has him singing, active on social, and opining on what he’s missed over the five decades.

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