BrandOpus’ latest work is an overhaul of Kraft Heinz’s cultured dairy brand and East Coast icon. The new work for Breakstone’s is a contemporary twist on the brand’s rich 130-year-old heritage.
Tag: new identity
Panera Bread Icon Wild and Free
Fast-casual restaurant chain Panera has been rebranded by BrandOpus. A new logo and visual identity centers on abundance, warmth and a feeling of togetherness.
SMAKK ‘Accelerates’ NYC Sustainability
The NYC Mayor’s Office of Sustainability chose branding and marketing agency SMAKK to create a new identity and marketing campaign for NYC Accelerator, a program taking local steps to address global climate change.
ThoughtMatter Envisions Equitable Coffee Future
ThoughtMatter creates a new identity for Coffee Coalition for Racial Equity that is rooted in America’s long tradition of social and protest movements.
Sunday Afternoon Brings Gaming Vibe To Rebrand
Hybrid creative studio and artist rep agency Sunday Afternoon has helped rebrand the former Liquid Advertising, a leading ad agency serving the gaming and entertainment industries.
Landscape Develops Identity For Disability-Inclusive Housing Group
Creative agency Landscape develops an identity and website for disability-inclusive housing organization The Kelsey. The identity focuses on inclusion through whimsical illustrations, bold type, and a color palette based on skin tones.
Match.com Brand Communicates Trust
Match.com has a complete brand relaunch led by COLLINS. With its new creative direction and approach, the 25 year old online dating giant is encouraging what it hopes will be a more powerful conversation about intimacy and love.
Swarovski Logo Crystalizes New Era
Swarovski has unveiled a new logo and visual identity, to be revealed across all touch-points including packaging, retail and digital. Credits go to General Idea, a New York-based branding agency that is a favorite of many luxury and lifestyle brands.
CBX Helps Smucker Pivot
CBX partnered with the 123-year-old heritage brand to create an identity that reflected their roots in jams and jellies while also reflecting cross-category leadership and future ambitions.
Brandpie Positions EO For Growth
Brandpie unveils a new identity for the Entrepreneurs’ Organization, which is intended to convey EO’s vision to help entrepreneurs connect and grow together.
London Diners Get New York Edge
One of London’s most popular fast-casual diners has launched an all-new identity that keeps its iconic visual tone but with an NY twist.
Siegel+Gale Travels With Hudson
Pioneer travel retailer Hudson is now much more. A new logo and brand from Siegel + Gale captures the journey.