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Tag: packaging system

Richard Shear: A New Way To Evaluate Branding and Package Design (Part 2)

Package Design USA (PDUSA) December 2, 2021December 2, 2021 Ilana Greenberg

This is Part 2 of a series of articles by Richard Shear of invōk brands that takes an evolutionary look at consumer search patterns and explains how visual brand designers can use it to their advantage.

Richard Shear: A New Way To Evaluate Branding and Package Design

All Posts, Blog, Fresh September 16, 2021September 21, 2021 Ilana Greenberg

GDUSA is publishing a series of articles by Richard Shear of invōk brands that takes an evolutionary look at consumer search patterns and explains how visual brand designers can use it to their advantage.

Chase Draws Inspiration From Origin Story

Package Design USA (PDUSA), Top Stories April 1, 2021April 14, 2021 Ilana Greenberg

Chase Design Group helped position plant-based brand Follow Your Heart as a leader in the multi-billion-dollar plant-based industry with a new identity.

Pearlfisher Solution For McDonald’s Playful and Pragmatic

Fresh February 22, 2021February 23, 2021 Ilana Greenberg

Pearlfisher has unveiled its update of the McDonald’s global package design system. The renewed design evolves the system away from prominent on-pack messaging for the brand, focusing more deeply on the ‘joy’ of each menu item.

From Brigade Canvases to Cannabis Packages

Package Design USA (PDUSA) January 4, 2019January 5, 2019 Ilana Greenberg

BRIGADE worked closely with INSA, a Massachusetts recreational cannabis startup, to create a stand out visual identity and packaging system.

GRAPHIC DESIGN USA MAGAZINE

AIGA Certificates for Creatives
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Academy of Art University
Domtar Paper Matters Podcast
Photographs Telling Stories
Sessions College BFA in Graphic Design
Take a Little Scroll with Verso
Artisan
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