Wolff Olins has worked with Ubisoft and Wieden+Kennedy Amsterdam on a major rebrand of Ubisoft's flagship strategy game. The work includes developing the first ever masterbrand as well as a new design ethos, 'Crafted with Care,' which inspired the creation of a handmade, crafted look and feel for the brand.

BAM has named creative agency veteran Luis Felipe Farfán as Chief Brand Officer. He will bring a holistic, entrepreneurial approach to the job, and is the first Mexican American to serve on BAM’s senior leadership team.

The initiative, created by Dove’s Brazilian agency Soko, brings messages to the streets, targeting tourists and aiming to combat the objectification of the female body by visitors during and beyond Carnival.