
The nation’s most popular news source for graphic design business, ideas, and opportunities.
The nation’s most popular news source for graphic design business, ideas, and opportunities.
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FEATURE Highlight
Alexander Parker argues that well-designed and carefully considered packaging for at-home health test kits can impact adherence, drive down costs, heighten brand power and boost sales.
Convicts Creative Studio has developed a functional sparkling water brand for your brain which, they say, is made by creatives for creatives. Convicts CCO Tom Law collaborated with designer Pete Baston on the brand logo.
Burgopak delivers a refined version of their proprietary Coupe pack for SALT! Supplements. The result is an impactful visual presentation and smarter, more efficient shipping.
FEATURE Highlight
Packaging can be an integral and complex part of branding, and is often the first tangible interaction between a consumer and a brand. For a look at sustainable, modern options the NEENAH® Folding Board line offers a variety of 100% post-consumer options, multiple Kraft colors, pearlized finishes, deep black and more. To order samples or to read a whitepaper on sustainable package, see links below.
A visual redesign from PepsiCo’s Design & Innovation team puts farm-to-bag storytelling, real ingredients, and beloved flavor at the heart of a nearly 100-year-old brand.
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