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Pentagram Unifies Guggenheim Museums

A new unified visual identity by Pentagram connects the Guggenheim Foundation’s range of museums across New York, Venice, Bilbao, and the forthcoming Abu Dhabi. At the heart is a new typeface Guggenheim Sans.

Ideas, Uncategorized

Reddit Rebrand Sets Stage For IPO

Reddit’s brand refresh by Pentagram and partner Natasha Jen transforms its alien mascot, Snoo, into 3D, updates the color palette, and introduces a new custom font family dubbed Reddit Sans.

Ideas, Uncategorized

Opara Collaborates On Cannabis Brand

Pentagram partner Eddie Opara creates the brand identity and packaging for a cannabis brand with the mission to right the wrongs of the War on Drugs especially with regard to incarceration rates. Ben of Ben & Jerry’s Ice Cream is the company founder.

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Pentagram Keeps Shakespeare Relevant

Ideas, Uncategorized

Pentagram revitalized Shakespeare Theatre Company's identity, expressing its contemporary spin on Shakespeare's classic plays.

Pentagram Co-Founder Colin Forbes Passes

Ideas, Milestones, Uncategorized

The celebrated designer and co-founder of Pentagram has passed away at age 94. During his career Colin designed graphics and visual identities for a wide range of clients and industries.

Pentagram, NYT Top Type Directors Club Competition

Events, Uncategorized

The winners of the Type Directors Club TDC68 Communication Design and 25TDC Typeface Design competitions have been announced. Pentagram and The New York Times Magazine were the most honored.

Pentagram Turns To Type For 2DADS

Portfolio, Uncategorized

How can a new brewing company stand out from the crowd? A fresh typographic approach from Pentagram partner Dominic Lippa.

Solomeina: Industry Leaders Gather To Teach Design Leadership

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Wolff Olins, Tide, Diageo, Zaha Hadid Architects, and Pentagram join forces with Future London Academy to deliver 2021's Executive Program for Design Leaders.

National Is Back In The National Gallery

Uncategorized

The National Gallery of Art has reopened with a reimagined and reengerized brand led by gallery director Kaywin Feldman and staff with help from Michael Gericke and Pentagram.