Turner Duckworth has refreshed Reese’s ice cream product line with new packaging and branding. While the brand is synonymous with the iconic Peanut Butter Cups, consumers didn’t readily associate the brand with frozen treats.

A visual identity and package design by Turner Duckworth, along with advertising by Leo Burnett, give leading bourbon brand Jim Beam a sense of history and place as well as a fresh energy and optimistic positioning.

Turner Duckworth partners with Newman's Own, the food and beverage company that gives away 100% of its profits, to refresh and create a new visual identity that is intended to reintroduce brand and mission to a new generation.

Turner Duckworth has crafted a new visual identity system for Maker's Mark bourbon that builds off the famous red wax dip that tops the bottle.

The Happy Meal box is front and center in a new visual campaign by Turner Duckworth for McDonalds.

Burger King captures the holiday spirit with new product packaging.