SpeedPro, a large-format printing franchisor with 126 locations in the U.S., has upped Danielle Yuthas to Vice President of Marketing and invited Yuthas to join the Executive Leadership Team. In this expanded role, Yuthas oversees the brand and all initiatives related to the marketing fund as well as contribute to the overall continued innovation and growth of SpeedPro.
Yuthas joined SpeedPro in 2018 and launched a rebrand from SpeedPro Imaging to SpeedPro and rebuilt the marketing strategy and assets. With a background in search engine optimization and digital marketing, Yuthas increased leads to franchise locations from the website by more than 70 percent. Yuthas also led an initiative to introduce Smart Signage to franchise owners and clients that garnered SpeedPro a platinum MarCom award in Mobile Experience Information.
“The quality of our marketing materials now reflects the quality of the work our studios produce for our clients and we are poised for growth,” said Oberly. Yuthas also serves on the International Franchise Association marketing & technology committee and is a freelance journalist. The leadership team she joins at SpeedPro includes franchising veteran, President and Chief Executive Officer Larry Oberly, Chief Operating Officer Paul Brewster and Vice President and Controller Lori Morris.
The company’s primary product applications include wall, window and floor graphics, event displays, signs and vehicle and fleet wraps. A variety of industries are served by SpeedPro including advertising and marketing companies, retail, healthcare, museums and galleries, restaurants, event venues, educational institutions and more.
