ZenToes has announced a redesign of its product packaging combining aesthetic appeal with functional design to communicated the brand’s core values of wellness, accessibility, and empowerment. The brand worked internally to bring its new packaging and design concept to life. The redesign is centered around “happiness in every step” and is a direct result of ZenToes’ mission to enhance the daily experiences of its customers through thoughtful design and practical functionality. Vibrant colors and soothing gradients are meant to create an engaging visual experience that underscores a dedication to bringing fun to everyday wellness and self-care.
Key features of the new ZenToes packaging include an informative layout that makes it easier for consumers to understand the benefits of each product, as well as a QR code to provide consumers with easy access to the ZenToes website where they can find extensive product details, application tips, and more about the brand’s story.
Alongside the new packaging, ZenToes is launching new products that mimic the packaging refresh, adding innovative designs with bright colors and patterns. These include the Motion Mosaic Collection for Callus, Corn and Bunion Pads, Tie Dye All Toe Spacers, Buddy Toe Wraps in ZenRainbow, and a Solid Color Collection. The new product packaging is rolling out across ZenToes retailers, including Target and Walmart, throughout 2024.
