George Toh is Lenovo’s Vice President and General Manager for the Visuals Business in Intelligent Devices Group. Focused on fostering preference for Lenovo’s visuals solutions at a global scale, George is the business and product leader responsible for developing cutting-edge monitors and display solutions that enhance people’s personal and professional experiences. Prior to joining Lenovo, George has held various senior executive roles including in HP, Nestlé, and most recently as VP and GM for Dell’s commercial displays, contributing to its portfolio’s overall growth in this sector. Additionally, he has extensive experience across other tech product categories and business lines, including in printers, accessories, and personal digital devices. George is fluent in English and Chinese, and holds a degree in Economics from the National University of Singapore. In his personal time, he enjoys staying ahead of the latest tech trends and exploring new innovations – from tinkering with gadgets to testing new tech advancements. George resides in Singapore with his wife and two children.
Recognized as the most in-demand freelance skill of 2023, graphic design is a trade that requires a sharp eye for color, attention to detail and the ability to adapt. Similarly, the technology that graphic designers need must also be versatile. Whether these professionals are freelancing or on teams, their PC screens and monitors must support rapidly changing workflows to best represent their work.
High resolution, and color accuracy are a must, but no longer enough. Today’s designers need connectivity, customization and even the ability to take their visions from 2D to 3D – ideal for immersive designs across engineering, architecture and manufacturing. Just like unique projects, the future of visual products for graphic designers will be customizable, prioritizing user comfort, connectivity, and high resolution. This is how monitors can help creative professionals meet their current and future demands.
Solving common visual pain points
Creatives must ensure that their designs translate from vision to reality correctly. In a visual world, color accuracy is crucial and a monitor with a wide color gamut can help achieve color consistency. Selecting a PC monitor with dual-color standards, such as DCI-P3 and Adobe RGB, can accommodate graphic and video use while offering flicker-free technology to help reduce eye fatigue. Accurate monitor coloring ensures that the designer’s work is both displayed correctly on local screens and when produced.
Display ecosystems built to power creativity
PC monitors have evolved from a box with a single purpose to become an essential hub in a creative workspace. Modern monitors now have a choice of ports to recharge and connect to multiple devices at the same time, have embedded chips to process image from 2D to 3D, and even advanced eye-tracking tools to improve privacy.
Monitor connectivity can empower fluid creativity, enhancing the entire design process by simplifying workspaces. Today’s PC monitors come with USB ports to connect laptops, mobile phones and tablets with seamless data and power transfer through a single USB cable. Monitors can also connect to other monitors, expanding the workspace for simultaneous project management, enabling efficient workflow organization and ultimately boosting productivity. For example, using multiple monitors or an ultrawide that can be split into two can help designers spread out their tools and palettes, eliminating the need to switch between tabs. With the added real estate, designers can also easily compare and adjust different versions of their work side by side.
Screen time transformed via beneficial monitor technology
Studies show that screen time has steadily increased and will continue to increase, worrying doctors about harmful effects. A modern monitor can help reduce the effects of extended work hours such as eye strain and discomfort with unique technologies. Eyesafe certified blue light protection in monitors is an often-overlooked feature that can significantly benefit graphic designers, helping maintain productivity and overall well-being.
New technologies open doors and having a 2D/3D compatible monitor can mean a world of possibilities for graphic designers. Glasses free 3D monitors allow designers to work seamlessly between dimensions, creating in 2D and immediately seeing their results in 3D. The flexibility of a 2D/3D monitor makes crafting immersive and engaging content for animations and the metaverse possible. Furthermore, with advancements such as real-time eye-tracking for fluid motion and a lenticular lens for 3D viewing, graphic designers can create more innovative content without the need for new equipment.
In conclusion
To thrive in this dynamic field, designers must evolve to keep up with the changing demands. Monitors with high-resolution, accurate color reproduction and ample connectivity are not only a must but can help improve design experiences and process. Technology will continue to shape the nature of graphic design, but it all starts with finding the right monitor for the job.
