Talk about a challenge! Landor Chicago has developed the logo and branding for the America250 Foundation, whose mission is to build unity and engagement, as well as reflect diversity and change, in the run-up to a polarized nation’s 250th anniversary in 2026.
LA’s new tourism logo is a collaboration between Shepard Fairey‘s Studio Number One and design studio/font creator House Industries. The logo is intended to exude sunny optimism and a hint of street cool, with a gradient that says sunsets and diversity.
C&G Partners designed the signage, way finding, and graphic system for Little Island, Manhattan’s newest public park and performance space.
Sponsored by Verso Corporation, our 58th Annual Print and Paper Design Survey looks at the enduring strengths and ongoing challenges. All filtered through the experience of the pandemic and how that may shape post-pandemic print.
Creative Studio Grand Jeté explains the use of hidden symbolism, the process behind the logo’s creation, and how the ‘Call Mom’ founders Marc Rose and Med Abrous are represented in its iconography.
Philanthropy platform Overflow is getting a rebrand from design and tech agency Alright Studio. The update illustrates the important role that good design can play in amplifying important causes’ reach and impact.
The PepsiCo Design + Innovation Book showcases the results that design-led thinking and innovation brought to market in 2020 across the company’s broad portfolio of food and beverage brands.
Maryland Institute College of Art (MICA) partners with the Baltimore City Health Department, Johns Hopkins’ International Vaccine Access Center and Morgan State University to help get vaccine hesitant and hard-to-reach populations inoculated.
To save its favorite restaurant during the pandemic, creative agency Arcana Academy turned a takeout joint into an upscale brand … and guaranteed a year of lunch business as well.
In response to a post-COVID era, HUSH taps HBO Max’s sea of digital content for an AT&T in-store and virtual experience.
Pentagram redesigns the visual identity for The National Women’s History Museum, the largest online cultural institution dedicated to the women who have transformed American history.
Glenn Cole, co-founder and creative chairman at 72andSunny, was elected chairman of The One Club Board of Directors. He takes over from FCB Global CCO Susan Credle and his vice president is Pum Lefebure.
Created in partnership with Champions Design, Carnegie Hall’s updated visual identity includes a new logo and monogram inspired by architectural details of the 130-year-old landmark building.
M&M’s partners with Landor & Fitch to bring a new M&M’s Mall of America store to life. It’s big and colorful. And, of course, includes selfie-worthy backdrops and shareable social moments.
A website redesign from digital agency, CANVAS United on behalf of Heritage of Pride (NYC Pride) puts information front and center.
Fast-casual restaurant chain Panera has been rebranded by BrandOpus. A new logo and visual identity centers on abundance, warmth and a feeling of togetherness.
Two titles are being added to the Moleskine Books Inspiration and Process in Design series: Louise Fili and Milton Glaser.
Scottish artist Craig Black has created ‘The Fusion Series – Footballs’. It’s an art installation of unique and collectable pieces.
The Goldstein Group has rebranded as Goldstein Group Branding. The initiative includes a new logo, website, partner network and exclusive focus on Wellness, OTC and Rx-to-OTC Switch brands.
Full service marketing agency Haberman is bringing joy to the sausage category with a creative campaign for Gilbert’s Craft Sausages that stars puppets having friendly summer fun.
Public Label has created new branding work for the Sturgis Motocycle Rally, the largest motorcycle rally in the world. The new look and feel represents the future of the Rally – appealing to Gen Y and Z who are driving modern motorcycle culture while immortalizing its heritage.
The vast majority of creative professionals expect an economic recovery in the second half of 2021 and an attendant rise in demand for graphic communications.
Baseball is back and Trillion has redesigned catering menus for the Citi Field stadium suite areas, event spaces, and catering/special events departments. Aramark, the client, is among the largest food providers.
Oscar Mayer has unwrapped a new look, packaging and creative platform built to unite the extensive portfolio of products and bring the brand into the modern era. The Weinermobile survives!
Planters, the 115-year-old snack company, has a new look, tone and strategic platform from Jones Knowles Ritchie (JKR) that puts substance front and center, along with a new advertising campaign.
Odgis + Company has created a visual rebranding of Arch Street Capital Advisors, a full-service real estate investment and advisory firm.
Turner Duckworth has crafted a new visual identity system for Maker’s Mark bourbon that builds off the famous red wax dip that tops the bottle.
The 2021 campaign for Gerald R. Ford International Airport encourages safe travels in West Michigan and surrounding markets. It highlights enhanced cleaning and safety protocols.
Leading theater poster designer Frank ‘Fraver’ Verlizzo teams with Broadway Cares/Equity Fights AIDS and Gelato to raise money for actors and other theater-related workers.
AIGA recognizes Warby Parker with its Corporate Leadership Award for changing the eyewear industry by pioneering ideas, designing user-centered products and experiences, and being a socially conscious business.
The One Club calls on agencies, studios, brands, ad schools and other industry organizations to sign the pledge and commit to leveling the playing field for the next generation of talent.
Global design consultancy frog is opening a new studio in Austin TX with an agile layout that accommodates a growing workforce, a renewed emphasis on collaboration, and the shifting needs of a post pandemic world.
nate launches an effortless marketing campaign to demonstrate its universal pay later solution to online shopping.
While the new brand identity for CBD brand Enjjoy is filled with vibrant color and high energy, Zero decided to take it a step further by creating a soundtrack to accompany the launch.
Love & War has developed a brand ad campaign for UBS Arena, looking to the future with a nod to its rich past.
Adobe is partnering with Emojination, a grassroots organization, in response to a survey that shows widespread demand for more diverse and inclusive symbols.
Birk Creative partnered with Advocate Health Care and the Illinois Department of Healthcare and Family Services to create a custom public outreach campaign that promotes COVID-19 informational and virtual health care options.
The NFL San Francisco 49ers celebrate their 75th anniversary with a commemorative logo and patch by Art Director Aaron Llavore and his inhouse creative team.
Rockefeller Center’s new brand work has been developed by marketing firm Known. The identity also culminates in a new campaign for Top of the Rock.
Betr is a new DTC brand providing over the counter medications with a give-back model. With a “ruthlessly simple” brand identity from Jones Knowles Ritchie, Betr hopes to disrupt the $35 billion OTC category.
