Our flagship end-of-year-best-of-year competition open to everyone: creative firms, studios, agencies, inhouse, freelancers, students, more. We honor excellence across all media. Billerud is gold sponsor. Robert Half inspires a special ‘Designing For Good’ category. DEADLINE: October 25.
Smashburger has unveiled a refreshed brand identity that infuses the company with vibrant new energy and a modern look. This update features redesigned logos, new colors, fresh typefaces and a distinctive brand voice, all crafted to bring Smashburger’s unique and bold personality to life.
Deutsch LA has officially rebranded to Deutsch, becoming the sole bearers and stewards of the brand. A new visual identity inspired by the diversity and individuality of LA — and the agency — accompanies the rebrand. The new look and feel blends mixed-media, texture, color, language, code and art.
CBX rebrands a plant-based protein bar challenger brand as it moves from beyond the natural foods channel into the major retailers.
At a time when American democracy is challenged, SYLVAIN worked hand in hand with Civic News Company to infuse the spirit of the brand into an identity system that reflects optimism, care, and local expertise evident in their journalism.
Phaidon has published Graphic Classics, a visual survey of graphic design history as told through 500 iconic projects from the beginnings of mechanical reproduction to the present day. 50 new projects focus on often marginalized graphic designers and groups.
Jim Misener examines the backlash that ESG is experiencing as well as a principled response that companies should take. Jim’s message to clients: control the branding and control the narrative, and you’ll build a stronger, more resilient business.
Petcare brand Hartz has partnered with creative and media agency of record Cutwater to launch a social-forward campaign. Entitled “Unconditional Love Confessions,” it captures pet parents admitting the peculiar behaviors and constant needs they secretly find endearing about their dogs and cats.
Anomaly was inspired by the design idea “for the love of swim” as a jumping-off point to revitalize Speedo’s branding. At the heart of the new identity is a wordmark that is said to ‘perform and stretch’ on swimwear, better display on digital and social media and, it is hoped, propel swim culture forward as a whole.
StrawberryFrog has promoted Nick Sonderup to Co-Chief Creative Officer alongside Tyler DeAngelo in order to inject diverse perspectives into their creative DNA.
Pantone Color Insider is available globally and integrated as a new feature to the Pantone Connect product suite to provide a full-service digital experience from inspiration to design realization.
hello®, an oral and personal care brand, has launched a new brand world. Created in partnership with NYC-based branding agency Beardwood&Co., the strategic refresh across the brand experience positions hello® for continued growth and innovation in the personal care market.
Awarded at the local chapter level, the AIGA Fellows program recognizes designers who have made a significant contribution to raising the standards of excellence in practice and conduct within their local or regional design community as well as in their local AIGA chapter.
Drawing on learnings from Turner Duckworth’s new book “I love it. What is it?” — stories and advice gathered from over 30+ years of working with the world’s biggest brands — Sarah Moffat stresses the creative benefits of going slow and embracing the messy process of iteration.
The new visual identity, including wordmark, icon, typeface, color palette and more marries classical elegance with modern vibrancy, reflecting the ballet’s heritage while embracing an inclusive, forward-thinking future. The rebrand by Bruce Mau Design underscores a commitment to storytelling to attract and retain new audiences.
Jordan Brand’s ‘Our Turn’ one-versus-one global basketball tournament is inviting the next generation of hoopers to take their turn and compete for a chance to be names The One – the best 1V1 player in the world.
In this 61st year of polling the creative community, we find both a profound respect for print and deep thought about how print fits in the digital era. Two things are clear: print and paper remains crucial to how graphic designers earn a living and they create a connection because of their classic strengths.
Welcome to our annual American Digital Design Awards™ winners gallery sponsored by ROBERT HALF Talent Solutions. The competition honors the power of design to enhance and amplify online and interactive experiences, and our showcase is selected from a record number of entries.
For the 22nd straight year, GDUSA publishes Bill Gardner’s LogoLounge report, the first and last word on logo trends and cultural context. As Bill has said: “Only when you grasp the trends… can you transcend.”
Looking to strengthen and optimize its place in an increasingly competitive market, Vocation Brewery turned to Turner Duckworth to bring cohesion and consistency to the visual identity across all packaging formats.
Wolff Olins has worked with Ubisoft and Wieden+Kennedy Amsterdam on a major rebrand of Ubisoft’s flagship strategy game. The work includes developing the first ever masterbrand as well as a new design ethos, ‘Crafted with Care,’ which inspired the creation of a handmade, crafted look and feel for the brand.
Beardwood&Co. recently celebrated two decades in business, and new co-CEOS Sarah Williams and Ryan Lynch sat down to discuss just how they did it with Chief Growth Officer (and founder) Julia Beardwood.
The Golden State Valkyries are the WNBA’s 13th franchise. Graphic design, logo, creative elements and even team name were crafted by creative agency Cartwright. The brand is a modern interpretation of women warriors — strong, bold, and fierce — combined with local Bay Area flavor.
Pum Lefebure and Design Army introduce an inventive campaign for Hong Kong Ballet celebrating its 45th anniversary and the opening of its new ballet academy — and reimagining the classic art. The purposefully “weird” campaign embraces ballet as a universal language, even for smitten visitors from outer space.
GDUSA presents our favorite institutions or programs that prepare students to work in professional graphic design. The mix is unique: it includes venerable institutions dedicated to art and design; several notable university departments, programs and majors; and select innovative and flexible online programs.
Rebranding by The Working Assembly differentiates padel from pickleball and other racquet sports and seeks to establish the Pro Padel League as a premier professional sport. The Logo reflects “anatomy of the racquet” and video captures energy, bounce, acceleration.
BrandOpus has announced a new masterbrand for Molson, a Canadian staple and part of the Molson Coors Beverage Company family. The strategy is to unify the company’s many products as well as to underscore the connectedness and inclusivity of the Canadian national experience.
HBX Branding has announced the launch of their new brand identity, website and expanded suite of creative services.
Mrs&Mr collaborated creatively with La Colombe on a refreshed visual identity and a national advertising campaign. The brand is a new member of the Chobani family following its acquisition in December 2023.
The Type Directors Club’s highest honor recognize individuals and institutions who have made outstanding contributions to typography.
With the help of several of America’s leading art and design schools, we once again identify top students ready to burst on the design scene.
Brand design agency JDO has crafted an inclusive and sumptuous identity for Vaseline Radiant X, a range of premium skincare products developed with diverse skin tones in mind.
For entrepreneur Marc Lore’s food startup that is pioneering a new category of ‘fast-fine’ dining., Mrs&Mr created the branding for Wonder that is being implemented across all consumer touchpoints.
Embracing their maritime roots in a modern design, the Los Angeles Clippers took inspiration from the past and future for a new logo as they embark on a new era at Intuit Dome.
With NYC-based H&H Bagels bringing its authentic flavor nationwide, they partnered with creative agency High Tide to build a new visual identity that invites all America to join while staying singularly New York.
Creative agency JOAN debuts a new brand identity that communicates the fighting spirit required by the agency, a rare one founded by women, to shave survived its early years and to thrive in the future. Created inhouse, the design lead is Anjela Freyja.
Little Big Brands redesign for Juicy Juice imagines a world full of fun for kids and a healthful one for parents. The design also opens up promising opportunities for digital marketing and advertising exploration.
Bader Rutter refreshes the Farmers Hen House brand to facilitate market expansion of these premium eggs to more grocery store shelves, with package design that emphasizes the ethical treatment of the hens and their environment.
A collaboration between branding agency Xhilarate and Zave Smith Photography, Philadelphia now has MyBkYd, a digital platform that peeks behind the curtains of 3 historic markets and connects with small businesses.
Stone Strategy & Design created a visual and verbal ‘Wildly Uncommon’ brand world for Ocean Spray. The branding is reflected in grittier, bog-to-the-bone ways seen in more confident type and edgier art direction.
