Legendary Chip Kidd, a Batman expert, was inspired to invite some of the world’s greatest illustrators, cartoonists and designers to sketch one-of-a-kind covers with complete creative freedom.
Author: Ilana Greenberg
Sessions College Develops PLA Program For Working Pros and Adult Learners
Dr. Meryl Epstein on degree programs offered by Sessions College and their new Prior Learning Assessment (PLA) program developed for adult learners and working professionals.
Fedrigoni and Mohawk Forge Manufacturing Partnership
Mohawk and Fedrigoni have entered into a strategic agreement that enables both venerable companies to expand the reach of their specialty papers globally.
Wine Label Collages Say Welcome
Drinks design specialist Denomination has created an evocative package for the latest wine varietal from House of Brown, the new second label from Brown Estate, Napa Valley’s first Black-owned estate winery.
Royal Caribbean Group’s Refined Name and Symbol
Chermayeff & Geismar & Haviv creates a new name and identity for Royal Caribbean Group to distinguish the parent from its flagship cruise line, and to make clear that its business includes multiple ventures.
‘The Cascade’ Helps Tell Samsung Streaming Story
Samsung rebrands its free global streaming service, Samsung TV Plus, in collaboration with designers DixonBaxi. With bold use of color and animation, the rebrand is rolling out across 24 countries and 465 million Samsung devices.
Mucca Elects Suffragette Typeface
Mucca’s rebrand for The Hermitage Hotel inaugurates a new era for the landmark. Pairing a custom typeface with a bold yellow, the new identity promises a playful luxury experience while celebrating the hotel’s suffragette history.
Adobe Survey: Emoji Aid Self-Expression
“Emoji help fill the emotional gaps when representing ourselves online and help us communicate our personal identities, thoughts and feelings in ways words often cannot,” says Adobe’s Paul D. Hunt.
Design Army Salutes DC Style
The CityCenterDC campaign from Design Army celebrates self-expression in the most fun, whimsical way ever. The witty campaign spotlights capital city’s fashion-forward, chic side, and its biggest shopping and dining district.
MFA Boston Rebrand Welcomes All
The Museum of Fine Arts’ new identity by Base Design looks to communicate inclusion and community, and to tie the institution firmly to its Boston home. Base also devised the slogan ‘Here All Belong.’
Richard Poulin on Rudolph de Harak
RIchard Poulin has written the first major publication on the life and work of celebrated mid-century modernist graphic designer Rudolph de Harak.
CF Napa Reimagines Schug Crest
Schug Winery came to CF Napa to refresh and restructure their multiple tiers of wine for increased distribution. CF Napa’s packaging system features a refined crest, allows for differentiation between the offerings, and honors the brand’s legacy.
McGuire To Managing Partner
ThoughtMatter becomes one of the industry’s few POC-led, women-run agencies as Jessie McGuire is named Managing Partner. McGuire says “the world is ready for new brands and brand stories but they’re still too few and far between.”
Meet The Neenah Environment® Mailer
Neenah introduces their Environment Mailer, a premium unboxing experience for non-fragile soft goods and garments. It is described as “sustainable yet durable” compared to traditional mailers.
Stavro ‘Key Part’ of COLLINS Future
COLLINS welcomes renowned designer Astrid Stavro as VP, Creative Director. Stavro brings experience from posts at Camper, McKinsey, AB InBev, Atlas and Pentagram, and is current president of the ISTD.
Akira Kobayashi To Receive TDC Medal
The Type Directors Club’s highest honor recognizes individuals and institutions who have made outstanding contributions to typography. This year’s recipient will be Akira Kobayashi of Monotype.
Top 5 Reasons To Attend MAX 2022
MAX is one of the largest gatherings of graphic, web, UX, and multi-skilled designers. GDUSA readers save $400 on a full conference pass with promo code M22GDUSA. In-person attendance is limited so register early at adobe.com/go/maxgdusa
Corel Is Now Alludo
Corel is undergoing a full rebrand including a new name: Alludo. The rebranding is part of Alludo’s commitment to reimagining the future of work — not just where people work, but also how, when, and even why they work.
Ricola Brands As Nature-Loving
Brand design agency Lewis Moberly reveals a fresh redesign for iconic Swiss brand Ricola as it appeals to its global market. The new positioning builds on Ricola’s roots, expressing the brand as nature loving and down to earth.
BIC’s BodyMark Champions Self Expression
JDO’s rebrand of BodyMark provides a distinct, yet flexible canvas that will help the BIC brand inspire young creatives to express themselves “without limits”. Photography features a diverse range of tattooed arms.
Our 59th Annual Awards Now Open
Our flagship competition is now open and welcomes the entire creative community: design firms, ad agencies, inhouse teams, freelancers, students, and more. Billerud is sponsor and Robert Half introduces a special ‘Designing For Good’ category.
COLLINS Rebrands Girl Scouts
COLLINS has reimagined the Girl Scouts of the USA, featuring a fresh take on their iconic Trefoil logo, a refreshed site design, and a brand system that implements a common language across all organization and council communications.
Dr. Seuss Inspires Mailchimp Gift
Buck’s Dr. Seuss-inspired book for Mailchimp channels ‘Oh, the Places You’ll Go’ and is intended to chart and celebrate the brand’s achievements over its 21 years. The style is linked to the company’s brand design.
Saltzman Steps Up To Senior Designer
New Jersey designer Alex Saltzman continues to advance through creative and leadership strides while being honored for her exceptional design prowess.
Graphic Design For Health+Wellness
Health and wellness are of transcendent importance to our individual and societal well-being. Our annual competition recognizes the vital contribution of effective graphic design to enhance medical and healthcare, healthy lifestyles, public health and more.
‘Where Are All The Black People’ Conference Returns
The One Club has announced its 12th annual ‘Where Are All The Black People’ diversity conference and career fair. It will take place in New York and online October 6-7. The hybrid conference is free.
Gordon Kaye: Breaking The Cycle Of Distrust
GDUSA’s Gordon Kaye with thoughts on our 59th Annual Inhouse Design Awards showcase and why inhouse designers are in a position to create an upcycle of effective, authentic and trustworthy communications. Just when we need it the most.
The In-house Design Dream Team
Paul Flaharty of leading talent solutions firm Robert Half – exclusive sponsor of GDUSA’s 2022 American Inhouse Design Awards – has interesting and useful observations on who and what makes a successful inhouse design team.
Building a Career In Art and Design
This Q&A with educator Eric Rosenfeld and designer Camdon Wilde explores how Full Sail University successfully prepares its students with the tools to embark on their professional career.
Radius Membership Kit: A Tactile Thrill
To welcome inaugural members into Radius, Hagerty’s new invitation-only car club, the design team created a membership kit that is an experience in and of itself – surprising and delighting new members at every moment.
Welcome to the Idea Shop by Neenah
In partnership with Design Army, Neenah introduces the Idea Shop; a program of ideas and inspiration aimed to convey the power of paper and print design, to support the creative process on or offline, and to help modernize the paper specification.
AIGA Promotes The Vote
In the lead-up to the 2022 midterm elections, AIGA has created resources to encourage all voting-age populations to exercise their civic rights.
Trollbäck Designs Paramount Pop Culture Destination
Paramount worked with New York-based branding and design studio Trollbäck+Company to design Mixible, a new platform specially designed to keep up with the speed of pop culture and all of the content it produces.
A Friendly Rebrand From Franke+Fiorella
Little Brothers of the Elderly-MN Chapter engaged Franke+Fiorella to help them rebrand their organization as Friends & Co. The name makes the group more autonomous and approachable.
Tabasco Identity Brings The Spice
Tabasco enlisted New York creative agency Mrs&Mr to build its global visual identity, with ‘Light Things Up’ as its theme and new tagline. Bold colors and artwork, rather than insinuations of heat, create the energy.
Demystifying Traditional Chinese Medicine
Hoping to remove the mystery of TCM for western audiences, NOOCI partnered with branding and marketing agency SMAKK to create an identity based in transparency and science while fostering accessibility.
DixonBaxi Tower Logo Coexists With Everton Crest
Called to carry out a full rebrand for Everton FC, DixonBaxi has rooted the new look in the club’s visual history, channeling a ‘if it ain’t broke’ mentality.
Ellen Lupton Is Cooper Hewitt Curator Emerita
Ellen Lupton receives honorary designation to celebrate the conclusion of her tenure as Senior Curator of Contemporary Design at Cooper Hewitt.
Pentagram Wins ‘Best’ As TDC68 Exhibit Opens
The Type Directors Club used the opening of the TDC68 Exhibition in New York to announce top winners in its most recent competitions, as well as special Beatrice Warde and Adé Hogue scholarship program honorees.
Niedermeier Visualizes Decarbonization
For GFTD, a World Bank fund that focuses on sustainable mobility and all things transport, Niedermeier Design creates an identity that captures the interplay of infrastructure when roads, bridges, paths, railways and waterways intersect.