Debbie Millman has written a new book based on her award-winning podcast. ‘WHY DESIGN MATTERS: Conversations with the World’s Most Creative People’ is available for pre-order now and will be released 2/22/22.
Author: Ilana Greenberg
Prophet Brews Purpose-Driven Identity
Anheuser-Busch recently introduced a new global company purpose and, with it, a new visual identity developed by Prophet.
Celebrating The ‘&’ In M&M’s
M&M’s is on a mission to make everyone feel they belong. To advance the goal and bring about a visual refresh, JKR developed an identity that can be mixed and matched to inspire moments of shared fun.
Chase Design Group Makes Glass A Breakfast Hero
Chase Design Group helps Carnation Breakfast Essentials introduce its improved recipe and modern new look with strong taste appeal and nutritional credibility.
How To Build A Competitive Compensation Package
Building competitive compensation packages is critically important to attracting top talent. Paul Flaharty of global talent solutions firm Robert Half provides advice on how to approach the challenge.
Riden Heads Deutsch NY Art & Design
Deutsch New York announces two key leadership appointments: Melatan Riden as EVP, Head of Art and Design and Miriam Franklin as EVP, Head of Integrated Production.
Pantone Embraces Inclusivity
Pantone is launching ‘SkinTone Validated,’ a checker that resolves to take authentic skin colors as they are and ensure accuracy in their final displays.
Coca-Cola Rolls Out New Cans
Natalie Suarez, senior brand manager, Coke Choice Portfolio: ‘We wanted to modernize and simplify the look of our packaging to help consumers find the flavor they’re looking for on the shelf through a colorful but clean packaging design.’
Gordon Kaye: Our 58th GDUSA Design Annual
We present our 58th American Graphic Design Awards Annual. The 700+ pieces showcased — and their creators — are among the best and brightest – and most resilient – of our community.
Mucho Rebrands VISA Two-Bar Symbol
Global design studio Mucho launched a new brand identity for VISA. Aiming to shift perceptions of the company as all about credit cards, the designers position the brand as “infrastructure that moves a payment from point A to point B.”
Valentino Fashions Sustainable Packaging
Fashion house Valentino has launched new packaging in what officials call a “necessary step” in the brand’s path to sustainability.
Decker Taps Annual Report To Convey Energy Future
This year’s annual report for New Jersey Resources emphasizes the company’s investment in clean energy through an expansion of its solar footprint, as well as green hydrogen.
Using Code To Empower
Elephant, an IPG creative agency, has produced a new brand identity and website for All-Star Code, an organization that empowers young men of color to achieve financial independence and social mobility via the power of code.
Ksenya Samarskaya Is TDC Managing Director
The Type Directors Club appoints designer, strategist, and educator Ksenya Samarskaya to serve as the first managing director in the club’s 75-year history. Her vision runs from branding and vision to diversity and inclusion.
Adobe Stock Forecasts 2022 Creative Trends
Adobe Stock’s 2022 Creative Trends Report uncovers key themes in design, visual and motion trends that will dominate in the coming year.
COLLINS De-Trolls Digital Discourse
To reflect both OpenWeb’s evolution and its mission to fuel relationships between publishers, audiences, and advertisers through healthy online conversation, COLLINS was invited to drive not just a rebranding, but a full-on reimagination of the brand.
INSP Wrangles New Logo
Network INSP unveils its new look created by Paula Scher to solidify its brand and market position. It’s a hat with personality and more.
Jen Cole Gets Social At Greteman Group
Jen Cole joined marketing agency Greteman Group where she will use her role as social media manager to help the agency’s clients build their brands through socially engaged online communities.
LOVE Shares Warhol’s Beauty Philosophy
LOVE embraces Andy Warhol’s beauty philosophy for skincare brand SK-II. To make its point, the agency delved into another Warhol passion: broadcast tv and his famed technicolor patterns.
Rachel Zorel: Have Your Cake and Eat It Too!
Thoughts from Rachel Zorel of 7 Layer Studio on how business leaders must redefine the ‘Work/Life Balance’ in the pandemic landscape. ‘Have your cake and eat it too!’ is about taking control of your schedules and respecting the precious resource of time.
Anytime Fitness Keeps It Real
The world’s largest fitness club brand kickstarts a multi-year evolution centered on its holistic approach to health and wellness with convenience.
Lexus Ditches Rear Logo
Lexus has announced that all its future models will sport simple lettering that reads ‘Lexus’ on the back of its vehicles instead of its famous logo.
Pearlfisher and LOOP Positively Driven
Reflecting on the way the insurance industry continues to stereotype based on demographics rather than the individual, Pearlfisher developed for Loop auto insurance a central creative positioning of the ‘infinite loop’ that keeps everyone informed and involved.
Top 10 Design Stories of 2021
As we head into 2022, GDUSA looks back on a year of high-profile rebrands, new office and experiential space openings, and a proliferation of flat logos. Here are our top design news stories of 2021.
Jessica de Jesus Initiates At LA Times
Jessica de Jesus has been named deputy design director of initiatives for the Los Angeles Times. Previously, she was the creative director at Bitch Media, a pop culture-focused feminist nonprofit media organization.
Loyalkaspar Moves Magnolia To Discovery+
The Magnolia Network is making its debut on linear television, replacing the DIY Network, on Discovery+. The new brand by loyalkaspar is rooted in the core branding of the Magnolia master brand, but aims to carve a path of its own.
C&G Partners: What It Means To Be A Native New Yorker
C&G Partners partnered with the Smithsonian National Museum of the American Indian on exhibition, graphic, and media design. The designers conceived of the exhibit as a walk-in graphic novel, aimed especially at school groups and families.
Hyperakt Objects To Legalese
Hyperakt presents a new branding and logo for Brooklyn Defenders, representing over 25,000 Brooklynites a year. The result is encapsulated by three words: Defend, Advocate, Change. The tagline is supported by a wholesale reworking of the verbal identity and communication tone.
Verso Corporation: Sponsor Of The 2021 GDUSA Design Annual
Each and every one of us at Verso shares a commitment to our customers and each other, to making and delivering the world’s highest quality paper. We’re proud Americans delivering the best in graphic and specialty papers. Investing to make the best even better.
JAM and BIGNAME Commerce Merge
Envelopes.com and Folders.com, market leaders in specialty office supplies, have merged with JAM Paper & Envelope, a retailer of popular branded office and designer papers.
UNICEF New Visual Identity
This December, UNICEF celebrates 75 years of life and Matias Delfino has led the in-house team of designers in creating a fresh visual identity for the milestone. The logo lockup has been translated into 75 languages.
Crystal Williams Named RISD President
A teacher, leader, advocate, poet, and Boston University’s current veep and associate provost for community & inclusion, Williams believes that education, art, equity and justice are essential to transforming our society.
ECP: Homelessness Is A Problem
Midwest advertising agency Extra Credit Projects (ECP) for client Guiding Light, are using traditional outdoor advertising in an untraditional way this giving season
Free Demo: Timesheets & Project Management For Creative Businesses
Big savings end on December 18 for FunctionFox’s made-for-creative-business all-in-one timesheet and project management tools. The New Year is a great time to get your team organized like never before.
Pantone Color of Year Is Very Peri
The Pantone Color of the Year 2022 is Pantone 17-3938 Very Peri, a brand new red-violet infused blue. The new shade, and the act of creating it, is meant to represent what many hope for in the new year: a fresh start.
Ruki Neuhold-Ravikumar To KCAI Head
Ruki Neuhold-Ravikumar, Acting Director of the Cooper Hewitt, Smithsonian Design Museum, was named the 25th President of Kansas City Art Institute and will begin her term July 1, 2022.
Zero Launches Cannabis Company
Zero has partnered with two of the cannabis industry’s founders, Dosist’s Matt Seashols and Sunday Goods’ Randy Smith, to launch cannabis company Studio. After years of serving cannabis companies, Studio marks Zero’s transition to becoming equity partners in a cannabis venture – offering a family of creative cannabis brands that prioritize education, accessibility and reliability. […]
JAM and BIGNAME Commerce Merge
Envelopes.com and Folders.com, market leaders in specialty office supplies, have merged with JAM Paper & Envelope, a retailer of popular branded office and designer papers.
GDUSA’s Holiday Gift Guide For Creatives
We’ve pulled together some inspirational suggestions for Holiday gifts for your favorite creative.
Cooper Hewitt On Creative Responses To Epidemics
“Design and Healing: Creative Responses to Epidemics” Exhibition will open in December at Cooper Hewitt. It documents how, in response to COVID-19 and other health crises, designers, doctors and others collaborate to innovate.