There is new research from The Creative Group and AIGA suggesting that one in two creatives could be looking for a new job within the next 12 months. Here are several matters to consider before starting your search.
Author: Ilana Greenberg
Trillion Menus A Hit
Baseball is back and Trillion has redesigned catering menus for the Citi Field stadium suite areas, event spaces, and catering/special events departments. Aramark, the client, is among the largest food providers.
Embossed Icon Pays Homage To Brandlin Estate
Affinity Creative Group has branded Brandlin Estate after its name change. The program includes new packaging and wine labels, as well as a redesigned website.
BrandOpus Unifies Oscar Mayer
Oscar Mayer has unwrapped a new look, packaging and creative platform built to unite the extensive portfolio of products and bring the brand into the modern era. The Weinermobile survives!
Mr. Peanut Sheds His Shell
Planters, the 115-year-old snack company, has a new look, tone and strategic platform from Jones Knowles Ritchie (JKR) that puts substance front and center, along with a new advertising campaign.
Odgis Builds Brand For Arch Street Capital Advisors
Odgis + Company has created a visual rebranding of Arch Street Capital Advisors, a full-service real estate investment and advisory firm.
Wellness Graphics Inspired By Botanist’s Notebook
Pearlfisher drew on the the ancient science of Ayurveda and Sri Lankan heritage of the co-founders to brand Botanistry, a premium wellness brand that balances function and flavor, body and mind.
National Is Back In The National Gallery
The National Gallery of Art has reopened with a reimagined and reengerized brand led by gallery director Kaywin Feldman and staff with help from Michael Gericke and Pentagram.
Turner Duckworth Makes Its Mark
Turner Duckworth has crafted a new visual identity system for Maker’s Mark bourbon that builds off the famous red wax dip that tops the bottle.
Lipman: How the Internet Ruined Design…
Gregg Lipman of CBX on why design is a process and a craft, not a software-driven deliverable, and is best left to design professionals.
Redmond Receives Inaugural Irish Echo Arts & Culture Award
Patrick Michael Redmond, longtime designer, artist, author, art director, and retired educator, has been honored as one of the “arts and culture heroes of the pandemic from across Irish America…”
Grand Rapids Airport Campaign Takes Flight
The 2021 campaign for Gerald R. Ford International Airport encourages safe travels in West Michigan and surrounding markets. It highlights enhanced cleaning and safety protocols.
Fraver Posters Support Broadway Workers
Leading theater poster designer Frank ‘Fraver’ Verlizzo teams with Broadway Cares/Equity Fights AIDS and Gelato to raise money for actors and other theater-related workers.
AIGA Eyes Warby Parker
AIGA recognizes Warby Parker with its Corporate Leadership Award for changing the eyewear industry by pioneering ideas, designing user-centered products and experiences, and being a socially conscious business.
Pearlfisher Branding Captures Duality of Cultures
Pearlfisher partners with Tecate to position a new premium light beer. The project includes naming and brand design, all communications and advertising.
Colorado Agency Lends A Helping Can
Local Boulder breweries team with creative agency Fortnight Collective to create ‘Colorado Care Can,’ craft beers whose sale will help support those impacted by the Boulder supermarket shooting
The One Club Creates Paid Internship Pledge
The One Club calls on agencies, studios, brands, ad schools and other industry organizations to sign the pledge and commit to leveling the playing field for the next generation of talent.
New frog Office Invites Collaboration
Global design consultancy frog is opening a new studio in Austin TX with an agile layout that accommodates a growing workforce, a renewed emphasis on collaboration, and the shifting needs of a post pandemic world.
Former Under Armour Creative Lead Gravitates To Planit
Industry veteran and former Under Armour creative lead Jed Jecelin lands in the role of executive creative director at Baltimore agency Planit.
João Paz Leads Team of Makers
João Paz has been elevated to Head of Design from Associate Creative Director at MullenLowe New York; ECD Chris Rowson is building ‘a design team of makers.’
Matthew McNerney Is Named Creative Director, Experience
Landor & Fitch has appointed Matthew McNerney as Creative Director, Experience for the New York studio.
Poster Designs Reinterpret Oscar Nominees
Shutterstock celebrates the Best Picture nominees as part of its ninth annual Oscar Pop! series which captures the spirit of the films via original pop art-style posters.
Quirky Cinematic Campaign Launches Online Shopping App
nate launches an effortless marketing campaign to demonstrate its universal pay later solution to online shopping.
Zero Hits CBD High Note
While the new brand identity for CBD brand Enjjoy is filled with vibrant color and high energy, Zero decided to take it a step further by creating a soundtrack to accompany the launch.
Now Is A Big Idea’s Best Time
Andy Askren of Grady Britton: As companies get so few chances to encourage consumers to make brand changes, now is the time for a Big Idea designed to get their attention.
DRC On Mission To Make Packaging Eco-Friendly
Design Resource Center has launched a new sustainability initiative this spring aiming to make an impact in the consumer packaged goods industry.
Direct-To-Consumer Is In Fashion
Wknd Nation asked creative agency ROOK/NYC to create a brand and packaging that did not feel too high-polished or pristine – aspirational, but still relatable and real.
AIGA Research Explores Evolving Design Profession
AIGA has released the executive summary of its 2021 Design Point of View (POV) research, an in-depth analysis of the design profession, with the goal of creating a better community.
Love & War Builds Campaign For UBS Arena
Love & War has developed a brand ad campaign for UBS Arena, looking to the future with a nod to its rich past.
Gordon Kaye: Thoughts On The 2021 Package Design Showcase
Publisher Gordon Kaye welcomes readers to GDUSA’s 58th anniversary American Package Design Awards™ for a celebration of packaging’s importance at the moment of truth.
Survey: Users Want More Inclusive Emoji
Adobe is partnering with Emojination, a grassroots organization, in response to a survey that shows widespread demand for more diverse and inclusive symbols.
Birk Creative: ‘We Got You’
Birk Creative partnered with Advocate Health Care and the Illinois Department of Healthcare and Family Services to create a custom public outreach campaign that promotes COVID-19 informational and virtual health care options.
Big Win For 49ers Inhouse Team
The NFL San Francisco 49ers celebrate their 75th anniversary with a commemorative logo and patch by Art Director Aaron Llavore and his inhouse creative team.
Known Forms New Rock Center Brand
Rockefeller Center’s new brand work has been developed by marketing firm Known. The identity also culminates in a new campaign for Top of the Rock.
Coca-Cola Unveils Minimalist Can Design
How do you redesign one of the most recognizable examples of package design in the world without compromising its distinctness? In the case of Coca-Cola, it seems the answer is: move the logo up a bit.
Time For A New Approach To Leadership
Simon Berg of Ceros on how the pandemic set fire to the leadership playbook and how leaders can embrace a new approach that is honest and authentic.
Negative Emotional Language Hurts E-Commerce Conversions
Unbounce report shows that, during the pandemic, online traffic was way up but messages associated with negative emotions like fear and sadness depressed conversions.
Monotype: Type Trends Shaped By Search For Post-Pandemic Connection
Monotype type trend report examines the movements shaping the creative community, informing branding, and driving design today and into the future.
Conran Design Group Adds Ankur Naik
Conran Design Group has brought on brand storyteller Ankur Naik as Senior Strategist. Naik has worked with leading brands including Burton, Target, BarkBox, Google, Spotify, Showtime and AES.
CBD Oral Strip Delivery Is Relatable As Pack Of Gum
Affinity Creative Group has developed a 360-degree customer experience to deliver on PharmaStrip’s vision to offer a better form factor for the delivery of CBD and supplements.