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Carbon Footprint Of Online Advertising Is Significant
fifty-five, a global MarTech consultancy conducted a study on the carbon impact of advertising campaigns, with a primary focus on digital. The study is available as an open-source tool.
Richard Shear: A New Way To Evaluate Branding and Package Design
GDUSA is publishing a series of articles by Richard Shear of invōk brands that takes an evolutionary look at consumer search patterns and explains how visual brand designers can use it to their advantage.
Gordon Kaye: Inhouse Designers And The Infodemic
Publisher Gordon Kaye on our 2021 American Inhouse Design Awards showcase, the core value proposition for inhouse design departments, and why it all matters in the wake of the pandemic and the great polarization.
Emoji Study: Thumbs Up To Thumbs Up
Adobe surveyed 7,000 global emoji users to explore the impact of emoji on digital communication. Among the findings: a thumbs up for the thumbs up, eggplant confusion, and what else works for work and dating.
Forthcoming Release: Creatives on Creativity
Sure to become a design classic, Creatives on Creativity features interviews with 44 of the world’s best artists, creative directors, designers, illustrators and more. Among them: George Lois, Stefan Sagmeister and Paula Scher.
Lipman: How the Internet Ruined Design…
Gregg Lipman of CBX on why design is a process and a craft, not a software-driven deliverable, and is best left to design professionals.
Integrating A ‘PHD’ Strategy Across Brand Channels
Ryan Schmidt of Landor & Fitch contends that now is the time for brand leaders to reconsider how brand experiences truly integrate the physical, human, and digital to deliver authenticity and truth.
Design Firm Brings Mobile Office To Remote Workers
Design Agency CEO DJ Haddad of Haddad & Partners has taken an unorthodox approach to navigating through the pandemic, bringing a mobile office to the 70+ employees working at home.
Thoughts On Branding In A Pandemic
Though it may seem difficult, this pandemic may be the right time to establish or pivot to re-establish a distinctive position in a potential customer’s mind.
Print Equals Human
Kevin Kernan of GDLOFT on the power of print, especially now, to cut through the digital clutter and appeal to the senses. People, he writes, want their humanity back.
Shutterstock Celebrates Oscars With Reimagined Movie Posters
Shutterstock has launched its eighth annual Oscar Pop! poster series to celebrate the best picture nominees in the 92nd Academy Awards.
In Memorium: Graphics Innovator Jack Summerford
Jack H. Summerford passed away in Fort Worth TX at the age of 76. He was respected as a graphic design innovator.
Anthony Wood: Design Showdown Between Fiverr vs. Professionals
Anthony Wood argues that, yes, one can get graphic design on the cheap; but, just because you can doesn’t mean you should.
Katie Denton: Why You Should Hire Product Designers To Design Your Brand
Katie Denton of Doberman on how and why product design firms make good branding partners.
Why Bad Graphic Design Will Kill Your Website’s SEO
Website SEO and great graphic design go hand-in-hand because bad graphic design can kill your website and SEO.
Ondrej Kruk: Why Color is No Longer Enough for Design
Ondrej Kruk, President of Pantone/X-Rite, discusses four shifts that have increased the demand for getting not just the color, but the appearance, right.
Jim Misener: How Design Works
Guest columnist Jim Misener of global agency 50,000feet opines on why design has the unique ability to focus our minds while also setting them free.
Reasons For Creatives to Embrace Agile Marketing
A workflow expert says that agile marketing is a chance for creatives to work more efficiently, collaboratively and to prove the value of design to their organizations.
Danielle Trivisonno Hawley: Raising Moms In The Ad World
Conditions in the advertising industry are unsustainable for women trying to start a family and stay sane, says CCO Danielle Trivisonno Hawley.
10 Iconic Logo Designs
A quick look at the purpose of logos and ten of the most iconic and influential today.
Shutterstock Marks 15 Years With Creative Poster Series
Shutterstock’s talented in-house designers have created original posters representing iconic moments over the past 15 years using Shutterstock imagery.
Warkulwiz Design Poster Celebrates 35 Years of AIGA Philly
A creative firm specializing in print and web communication creates a poster to celebrate AIGA Philadelphia’s 35th birthday.
Voice Lessons: How To Build A Distinctive Brand Voice
An excerpt from Alan Siegel’s new book entitled Voice Lessons, Navigating the Complex Cultural Landscape to Build a Distinctive Brand Voice. He is a true branding pioneer and currently heads Siegelvision.
Shillington Design School Offers Scholarships To Study Design Full or Part-Time
Shillington is offering half scholarships for its September 2018 full-time and part-time graphic design course in New York, London, Manchester, Sydney, Melbourne and Brisbane.
Neenah’s Explore 6 Adds Curb Appeal To Real Estate Marketing Materials
In the newest volume of its ongoing Explore series, Neenah takes a look at designing for the real estate market. The concept: a strong visual presentation can make or break that crucial first impression, as well as that all-important lasting impression.
The Role of Human-Centric Design Thinking in Healthcare
Healthcare companies put emotional connection at the core of their brand strategy, argues Karin Bauer of SGK Healthcare.
Mohawk Celebrates Those Who Lead & Serve
Mohawk Maker Quarterly showcases thoughtful editorial features, compelling design, quality paper, and benchmark printing techniques. Issue No. 14 is the largest yet and celebrates those who Lead & Serve.
Creatives’ Roundtable Opens New Member Registration
The Creatives’ Roundtable, an online community that helps advance creative businesses, will be accepting a limited number of new members through June 5, 2018
Notable New Books By and For Graphic Designers
New and noteworthy books by and for graphic designers.
Harris Poll Shows Backlash Against Tech Brands
Consumer fascination with tech faded last year, a new Harris Poll survey indicates, unless the company could also tout a consumer hit such as Amazon’s Echo.
The Martin Agency Visualizes Equal Pay Day
The Martin Agency helps visual the gender pay gap in the United States.
Rick Caballo Adds His Unique Spin to the Legends of Rock ‘n’ Roll
New book: Elvis, Strait, to Jesus – An Iconic Producer’s Journey with Legends of Rock ‘n’ Roll, Country and Gospel Music
Revolutionary Laser Die-Cutter Gives Designers Superhuman Powers
The Highcon laser die-cutter gives designers the power to envision and create artwork in ways that were previously impossible.
Sappi’s POP Promises Insight and Inspiration
A new educational, inspirational and resource-filled website from Sappi.
Fantasy, Minimalism, Space Top Shutterstock 2018 Creative Trends
Shutterstock notes 11 creative trends for 2018: from mythical beasts and magical landscapes to the unmistakable sci-fi synthwave sound, these trends are growing in popularity amongst marketers and creative professionals.
Tell Your Story With Erickson Stock
Erickson Stock is the premier source for high-quality, emotional lifestyle stock photos and video footage.
Our Most Visited News Stories of 2017
Here are the 20 most visited graphic design news items of 2017 on our website. Not included are our massively popular competition pages, special people features, trends and surveys, or personal blog posts. And no value judgements, just the traffic facts.
Top Google People Searches of 2017: Matt, Meaghan, Mike & Melania
What was trending in 2017? Google has released the answers in many categories and countries.
Ten Graphic Design Quotes To Live By
Famous Quotes from Top Designers