DREXEL UNIVERSITY
Bridget McLaughlin is a senior pursuing her B.S. in Graphic Design with a minor in Entrepreneurship and Innovation. She was born, raised, and is living and learning in Philadelphia. Bridget’s early infatuation with drawing the alphabet in many different styles translated directly to her love of typography when she began her coursework at Drexel. She is constantly trying to find the intersection between lived experiences and art to create authentic designs. She loves to integrate personal stories and imagery as well as clever copywriting into her work to create one-of-a-kind, genuine designs that evoke a sense of excitement and belonging. In her free time, Bridget likes to read, play the cello for her school’s chamber strings group, watch movies, bake, write, and go on walks.
WHAT MAKES YOU FEEL INSPIRED?
People-watching is the best way I know to escape artist’s block. As I see the way people interact with one another and the world, all the frustration and silliness and anxiety and love inspire my designs. I attempt to create a feeling of authenticity that connects with many. There’s also nothing that inspires me more than experiencing nature – being down the shore, watching a sunrise, and just being witness to the beauty that surrounds all of us.
WHAT AREA OR AREAS OF DESIGN ARE YOU HOPING TO WORK IN OR SPECIALIZE IN?
I absolutely love designing whole brand identities – figuring out how the logo relates to the typography, how the imagery relates to the copywriting, how it all connects.
WHAT IS ONE THING THAT DESIGN SCHOOL HAS TAUGHT YOU THAT YOU DID NOT EXPECT?
“Comparison is the thief of joy.” –Theodore Roosevelt
WHO IS SOMEONE YOU LOOK UP TO IN YOUR FIELD? EITHER TODAY OR HISTORICALLY?
Michael Bierut brings complete authenticity to his work. His designs are functional, and his writing makes you feel like you know him.
