SYRACUSE UNIVERSITY
NEWHOUSE SCHOOL OF PUBLIC COMMUNICATIONS
Nicole Beaudet was born and raised in New Jersey. She is a senior studying graphic design with a minor in marketing. With art direction internship experience at McCann Health NY, Nicole learned the power that creativity has to change lives. She hopes to continue creating work that is rooted in empathy and compassion. When she isn’t busy designing digital experiences, you can find her painting in her sketchbook. Nicole’s background in studio art encouraged her to take that passion to the digital space and embark on creative problem solving.
WHAT MAKES YOU FEEL INSPIRED?
Growing up, I spent most of my time in the school art room. Whether I was working on class assignments or projects of my own, studio art was a constant outlet for me. Similarly, I grew up taking dance classes and found an appreciation for performing arts. Therefore, I often find my inspiration away from the screen. Taking the time to attend concerts and visit art exhibits or even sketch on my own helps to energize me.
WHAT AREA OF DESIGN ARE YOU HOPING TO WORK IN OR SPECIALIZE IN?
I aspire to work in advertising as an art director. Developing big ideas into campaigns is my favorite type of project. I enjoy the collaborative nature of agencies and the ability to work on multiple accounts at once. Additionally, I enjoy designing campaigns that stick with and resonate with people. Watching an idea evolve from a brainstorm to a print ad to an inperson activation fulfills my passion for multimedia storytelling.
WHAT IS ONE THING THAT DESIGN SCHOOL HAS TAUGHT YOU THAT YOU DID NOT EXPECT?
My most important, yet unexpected, takeaway from design school would have to be resilience. Learning to receive and apply feedback is an essential part of the creative process. Additionally, learning to challenge yourself and teach yourself technical skills outside of the classroom is crucial to growing as a designer.
