COLLEGE FOR CREATIVE STUDIES (CCS)
Whitney Hockman is a communication designer and print enthusiast. She is currently a senior pursuing a degree in Communication Design. Whitney is interested in print, motion, and identity design grounded in research and play. At CCS, she is the AIGA student chapter president, as well as the cofounder of Freeform Press, a Risograph printing and zine club. Whitney believes in the power of community surrounding printed work. She enjoys using the Risograph printer and collaborative projects to bring people together.
WHAT MAKES YOU FEEL INSPIRED?
I am inspired by moments of design that often feel invisible. I like collecting scraps of life- like tickets, receipts or maps- that are designed for such a practical purpose. I think good design has a strong balance between beauty and utility.
WHAT AREA OR AREAS OF DESIGN ARE YOU HOPING TO WORK IN OR SPECIALIZE IN?
I hope that I can continue working with smart and talented people across a variety of mediums and industries. For my personal work, I would love to continue to explore Risograph printing.
WHAT IS ONE THING THAT DESIGN SCHOOL HAS TAUGHT YOU THAT YOU DID NOT EXPECT?
Design school has taught me the importance of writing and speaking about my work. I think the story and process behind design work is just as important as the work itself, and knowing how to explain this to an audience is crucial.
WHO IS SOMEONE YOU LOOK UP TO IN YOUR FIELD? EITHER TODAY OR HISTORICALLY?
Ellen Lupton. Her design expertise and commitment to thoughtful design practice is inspiring.
WHAT ARE YOU READING, LISTENING TO, WATCHING?
I am currently listening to boygenius, rereading Tomorrow, and Tomorrow, and Tomorrow by Gabrielle Zevin, and I just saw Saltburn in theaters for second time.
