New @PRIDETRAIN ads are popping up in NYC subway stations in time for NYC Pride celebrations, June 10-24, culminating in the June 24 Pride March down Fifth Avenue in Manhattan. The campaign, created by SVA Design faculty and alums Thomas Shim (BFA 2011 Graphic Design) and Ezequiel Consoli (BFA 2018 Design) along with Kyle Harrison mirror MTA ads to provide messages of love.
They remind straphangers that subway stations are safe spaces where no bigotry, hatred or prejudice is allowed. Other lighthearted, but ultimately serious, reminders include tipping your drag queen, love is love is love is love, and that it’s 2018!