Virtual Conference Features Decker, Bierut, Alcorn
AIGA is hosting its second annual Design + Business Conference to showcase how design is impacting businesses in measurable ways. Over three days – May 4-6 – attendees will hear from both the client-side and design-side as they discuss notable, impactful, and innovative projects.
Confirmed Fireside Chats feature Katrina Alcorn of IBM, Michael Bierut of Pentagram, and Lynda Decker of Decker Design, all hosted by Bennie F. Johnson. The Fireside Chats are open to the public and will be streamed on AIGA’s LinkedIn page.
In addition, featured projects and workshops include:
Loyalkaspar + CNN —
Emmy-winning Executive Creative Director at NYC-based branding agency Loyalkaspar Anna Minkkinen, will speak to the incredible work for CNN’s Stanley Tucci: Searching for Italy, a campaign centering around Italian culture and, of course, food! Loyalkaspar created a range of scenarios to represent different regions and worked with a master food stylist to bring their regional food journey to life.
G. Co + KIPP Public Schools —
When KIPP opened its first school in Stockton, California, they needed a new identity that would be inclusive of its different communities in Northern California. Enter G. Co, a multi-disciplinary design studio founded by Jessie and Lauren Garner. G. Co champions purpose-driven design through a collaborative approach with clients that positions them to achieve their strategic goals in an authentic way.
Featured Workshop: Intellectual Property + Web 3.0 —
Interactive workshop with JoAnn Holmes, an IP and digital asset attorney and host of the “Your Business Ally” podcast, that will help creators develop smart Web3 strategies to monetize intellectual property.
Featured Workshop: Copyright + Trademark —
Workshop with Matthew S. Johnston, a small business attorney and founder of the Johnston Business Law Group in Frederick, MD, that will help attendees gain a deeper legal understanding of copyright and trademark to sub-contracting and independent contracting.