Visual Connections returns to New York on Wednesday, October 25, 2017 to stage another free discovery, networking and education event exclusively for buyers and commissioners of photography, footage and illustration. The venue this year is The New Yorker Hotel at 481 8th Avenue in Manhattan. GDUSA readers can register here for free.
Visual Connections organizes the only events of their kind in the U.S. that bring together art and design professionals with suppliers of photography, illustration and footage. These are intimate affairs, offering an opportunity for art buyers to discover new sources of visual media, learn about the business of licensing and using visual media, and networking with people who matter. This is a unique opportunity for creative directors, designers, editors, publishers and producers to find creative inspiration and new providers of assignment and stock visual media; to pick up tips about legal issues, trends and new resources; and network with peers from leading creative and editorial companies.
Working closely with Workbook, Visual Connections attracts artist reps and production companies, becoming the meeting place for all visual creatives from stock users on a budget to high end producers. The team behind Visual Connections comprises Deborah Free and Edward Leigh, together having nearly 50 years of experience in the industry. As for the importance of the Workbook connection, Deborah Free explains: “Visual creatives who routinely use stock benefit from seeing the work of some of the world’s top photographers; and those who mainly commission new content benefit from seeing the wide variety of stock available when time or budgets are tight.”
The ever-popular annual Keynote Q&A will focus on the ins and outs of copyrights, trademarks and releases. It will cover the key questions you need answers to before licensing visual media. An image or clip may have multiple rights holders, all of whose permissions you need. What are your responsibilities? What are your liabilities if you get it wrong? What responsibilities and liabilities fall to the licensing agency, photo/videographer or production house? A team of lawyers and experts fill out the panel, which is moderated by DMLA Executive Director Cathy Aron. Other keynotes features include Optimizing Your Footage Licensing, sponsored by the CNN Collection; and Anatomy Of An Ad, with two of GDUSA’s favorite thought leaders Janet Odgis of Odgis + Company and Meghan Labot of Spring Design Company.