JKR and Impossible Foods have developed a new strategy and branding; it aims to welcome animal meat eaters into the plant-based category. Red is the predominant color in packaging.
Tag: food packaging
Beardwood and Oikos Put Fruit First
Oikos has redesigned its blended packs with help from Beardwood&Co. The new look makes fruit the mouthwatering and unapologetic heroes.
TGG Restage Loves The Dove
TGG’s brand restage for Friendship Dairies encompasses the entire franchise and focuses on the connection to family dairy farms and its ethos of love and friendship.
Introducing Coke’s Paper Bottle Prototype
Coca-Cola is working to create a bottle made 100% from paper – an innovative packaging technology that may help them achieve a World Without Waste.
Chase Design Illustrates Marie’s Gourmet Sub-Brand
Today’s desire for healthier alternatives and adventurous flavors led to the creation of Marie’s first sub-brand with naming and design by Chase Design Group.
Raw Ingredients Are Focal Point For Pacific Foods
Voicebox has refreshed the brand packaging for Pacific Foods using a natural wooden cutting board backdrop to focus on raw ingredients.
Wise Launches Food Truck Favorites
Perspective: Branding gets behind the wheel of a new launch by Wise which plays on the boom in America’s food truck culture.
Wallace Church Wraps Red Vines In Classic Americana
Award winning Wallace Church refresh Red Vines packaging with a ‘wink of nostalgia.’
Design Womb Dips Into Humor For Retail Ready Branding
Dipnotic Dips is branded from the ground up by Chicago-based Design Womb.
LRXD Packages The Un-Potato Chip For Natural Sins
LRXD package design captures spirit and source of fruit and veggie chips.