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Tag: marketing campaign

Quirky Cinematic Campaign Launches Online Shopping App

Fresh May 4, 2021May 14, 2021 Ilana Greenberg

nate launches an effortless marketing campaign to demonstrate its universal pay later solution to online shopping.

SMAKK ‘Accelerates’ NYC Sustainability

Fresh April 1, 2021April 7, 2021 Ilana Greenberg

The NYC Mayor’s Office of Sustainability chose branding and marketing agency SMAKK to create a new identity and marketing campaign for NYC Accelerator, a program taking local steps to address global climate change.

GM Logo Accelerates Electric Future

Fresh January 19, 2021January 26, 2021 Ilana Greenberg

General Motors Co. debuts a new marketing campaign as part of the company’s drive to accelerate the mass adoption of electric vehicles. The “Everybody In” campaign also debuts a new GM logo which has been hailed as strong branding and critiqued as blanding.

Pepsi Unveils New Global Tagline

Package Design USA (PDUSA) January 10, 2019January 15, 2019 Ilana Greenberg

Pepsi and AMV BBDO have developed a new marketing platform and tagline: “For the love of it.” More than 100 countries around the world are expected adapt it and related Pepsi graphics and content. In the U.S., not so much, as taglines have lost their luster.

GRAPHIC DESIGN USA MAGAZINE

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Academy of Art University
Domtar Paper Matters Podcast
Photographs Telling Stories
Sessions College BFA in Graphic Design
Take a Little Scroll with Verso
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