New packaging and identity by Young & Laramore position Bit-O-Honey as a subtly and sophisticated sweet treat. Colors, custom type and illustrations showcase natural ingredients.
Tag: young & laramore
Y&L Goes Again For Paddletek
Y&L channels the pickleball addiction in a new digital campaign, ‘Go Again,’ a rallying cry for players to keep swinging, keep playing, and keep getting better.
Y&L Inspired By Fashion Designer’s Signature Cut
Y&L’s campaign for the brand takes from Robert’s design signature of cutting on the bias and designing the duality of structure and flow, which is core to the concept for the identity and branding.
Newfields Is New Destination Site For Art and Nature
Y&L recommended giving the name, Newfields, to the Indianapolis Museum of Art’s 152-acre campus. In addition to the brand strategy and name, Y&L crafted Newfields’ identity system and even the core tenets of a visitor’s experience.
Iconic Indiana Beer Revived With 1940s Aesthetic
Young & Laramore helps revive an iconic beer with new package design, instore executions and a campaign that pays tribute to the 1940s.