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Tag: BrandOpus

Kum & Go Redefines Convenience With Brand Overhaul

Package Design USA (PDUSA) September 29, 2021September 24, 2021 Ilana Greenberg

Convenience store chain Kum & Go is revealing its new brand identity and communication campaign to add a new, creatively-driven dimension to the on-the-go category.

Breakstone’s Branding Plays On Heritage

Package Design USA (PDUSA) July 9, 2021July 9, 2021 Ilana Greenberg

BrandOpus’ latest work is an overhaul of Kraft Heinz’s cultured dairy brand and East Coast icon. The new work for Breakstone’s is a contemporary twist on the brand’s rich 130-year-old heritage.

Panera Bread Icon Wild and Free

Fresh, Top Stories June 5, 2021June 12, 2021 Ilana Greenberg

Fast-casual restaurant chain Panera has been rebranded by BrandOpus. A new logo and visual identity centers on abundance, warmth and a feeling of togetherness.

BrandOpus Unifies Oscar Mayer

Fresh May 25, 2021May 25, 2021 Ilana Greenberg

Oscar Mayer has unwrapped a new look, packaging and creative platform built to unite the extensive portfolio of products and bring the brand into the modern era. The Weinermobile survives!

New MGD Identity Has Nothing To Hide

Package Design USA (PDUSA), Top Stories February 22, 2021February 24, 2021 Ilana Greenberg

A new brand identity for ’90s beer icon, Miller Genuine Draft, developed by creative agency BrandOpus, embraces a more authentic ‘nothing-to-hide’ aesthetic with bolder colors, simpler type, and more distinctive eagle and sun icons.

BrandOpus Punctuates Seltzer Innovation!

Package Design USA (PDUSA), Top Stories November 5, 2020November 21, 2020 Ilana Greenberg

BrandOpus and Molson Coors Beverage Company introduce HUZZAH Probiotic Seltzer!, a full-flavored seltzer with added probiotics. The visual brand world is vibrant and uses pops of color on a crisp white canvas to engage consumers and reflect the product’s cool Southern California origins.

BrandOpus Plants Story For Vyne

Package Design USA (PDUSA), Top Stories August 28, 2020September 18, 2020 Ilana Greenberg

Molson Coors Brewing Company has released Vyne, a hop infused sparkling water which brings to life the complex flavors of hops, with innovative branding by BrandOpus.

Seal and Ribbon Elevate Cracker Barrel

Package Design USA (PDUSA), Top Stories July 15, 2019August 13, 2019 Ilana Greenberg

BrandOpus has reestablished Cracker Barrel Cheese as a premium offering within the category with new branding and packaging.

BrandOpus Reimagines the Molson Portfolio

Package Design USA (PDUSA) February 11, 2019February 15, 2019 Ilana Greenberg

BrandOpus worked with Molson Coors to rebrand its Molson portfolio of beers, including a revitalized identity, brand strategy and architecture.

BrandOpus Energizes Chocolate Snack Rebrand

Package Design USA (PDUSA) November 1, 2017November 1, 2017 Gordon Kaye

BeOn has recently undergone a full strategic rebrand with the help of design and branding agency BrandOpus.

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