Shrubbly founder Matt Sayre tapped NYC-based independent creative agency, Rook/NYC to elevate the brand amongst the current category of functional beverage competitors.
Tag: rebranding
Radical Simplification For Economist Group
A new Wolff Olins’ rebrand allows The Economist Group to safeguard the editorial independence of The Economist, give other core brands their own value proposition, and link them together with a “red thread.”
COLLINS De-Trolls Digital Discourse
To reflect both OpenWeb’s evolution and its mission to fuel relationships between publishers, audiences, and advertisers through healthy online conversation, COLLINS was invited to drive not just a rebranding, but a full-on reimagination of the brand.
Struck Rebrands Squaw Valley Resort
Creative agency Struck provided guided research, strategy and creative for the newly named Palisades Tahoe, formerly Squaw Valley Alpine Meadows.
Agency Adopts Japanese Restaurant
To save its favorite restaurant during the pandemic, creative agency Arcana Academy turned a takeout joint into an upscale brand … and guaranteed a year of lunch business as well.
Uncle Ben’s Moves On From Racial Imagery
Mars Food is changing the name and logo of Uncle Ben’s as America and the marketing world adjust to a societal reckoning on race.
Carsation Becomes Skedaddle
Carsation becomes Skedaddle with rebranding from The Gate NY. Graphics support the value proposition of fast-turnaround, online used-car sales.
Custom Typeface Kicks Off Football Club Rebrand
Scottish creative agency See Saw has rebranded the venerable the Scottish football club, Rangers, with an assist from a custom typeface by Craig Black.
Kearney Rebrand Features Crowdsourced Imagery
Kearney engaged Siegel+Gale to help it develop a rebrand that emphasizes its people-oriented approach to consulting.