A new survey from Canon U.S.A. captures the powerful allure of fluorescent colors and validates consumers’ overwhelming support for the return and use of bright, bold colors in a broad range of graphic arts and business settings.
Tag: surveys
GDUSA’s 58th Annual Print Design Survey
Sponsored by Verso Corporation, our 58th Annual Print and Paper Design Survey looks at the enduring strengths and ongoing challenges. All filtered through the experience of the pandemic and how that may shape post-pandemic print.
Message from the Sponsor: Verso Corporation
Verso is a leader in the manufacturing of digital papers since digital printing technology first emerged more than two decades ago.
Twelve Observations
Twelve takeaways from the 2021 Print Survey, conducted in May 2021.
The Numbers
2021 Print Survey Numbers
Select Comments: Is Print Important in Your Professional Life?
Select Comments: Is Print Important in Your Professional Life?
Select Comments: Print Design in a Post-Pandemic World
Select Comments: Print Design in a Post-Pandemic World
Select Comments: Will There Be An Economic Recovery and Will It Benefit Creative Businesses?
Select Comments: Will There Be An Economic Recovery?
Select Comments: Print’s Place In Your Professional Life
Select Comments: Print’s Place In Your Professional Life
Select Comments: Print and Trust
Select Comments: Print and Trust
Select Comments: Print and The Client
Select Comments: Print and The Client
Select Comments: Print and Paper Samples
Select Comments: Print and Paper Samples
Print and Trust
Fake news, clickbait, spam, data misuse. Who and what can you trust?
Message from the Sponsor: Verso Corporation
A leading provider of Printing Papers, Specialty Papers, and Pulp, Verso’s distinguished product line, streamlined supply chain and flexible manufacturing capabilities make us ultra-responsive to market demand, extending our ability to get you the products you need, when you need them. Verso offers the best quality printing papers with a broad selection of certified and recycled […]
The Numbers
Our 2018 survey was sent to a random selection of 10,000 GDUSA print magazine and e-subscribers, and generated 1,104 responses. The benchmark results make clear that, even in a digital age, print remains essential to the graphic design profession. The highlights: 98% of GDUSA readers work in print as part of their mix, 68% of […]
Select Comments: Print’s Place in Your Professional and Personal Life
I personally love print. The quality of paper and the feel of it in your hands really elevates the work, and that’s something you can’t get from digital. Many people still want to see and feel a well-designed print piece. It seems to signify that the ‘product’ has permanence and isn’t as fleeting as online […]
Select Comments: Print, Permanence and Credibility
In a way, print seems to have more credibility than digital because it takes a commitment to produce and read, there’s sense of permanence. Digital is fleeting and becomes easy to forget. Digital content can be edited, updated and changed at the click of a mouse or tap of a finger. Printed material offers some […]
Select Comments: The Rise of Facebook and Google as Advertising Vehicles
Get on the bandwagon’ is today’s mantra. You read it everyday. But I need to see research that proves that it actually works. This is a truly disturbing trend. The dominance of these monopolies is warping public understanding and behavior. They need more government controls and media needs to start exposing their worst abuses. Facebook […]
10 Thoughts on the State of Print Design
Classic strengths balanced by serious challenges characterize the state of print design in an age of digital and social media.
Select Comments: Print and Paper Have Classic Strengths
Designers value print for its classic strengths and how these can be effectively leveraged to convey a message or a feeling.
Select Comments: Areas of Particular Relevance for Print
We asked designers whether there are particular clients, industries, projects or demographics where print remains especially relevant.
Select Comments: The Impact of Social Media
We asked about the explosive growth of social media as a marketing vehicle, and how it effects the value or utility of print design and media.
Select Comments: Print And Political Activism
In this moment of in-your-face political activism, many designers say that print works well to help express, embody and make tangible political expression.
A Message from Verso Corporation, the Sponsor
A Message from Verso Corporation, Sponsor of the 2017 Print Design Survey and supplier of quality papers, certified and recycled options for all types of printing applications.
Top 10 Poster Designs of the Past 50 Years
Top 10 Poster Designs of the Past 50 Years